Search:

Age distribution

18-251.220.780

Ages from our CRM system and look a likes

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26-35, 24-25, Students, Whooz NL > Whize > Young and Hopeful, Whooz NL > Whize > Young and Hopeful > Career Starters, Singles, Careers

26-351.548.434

Ages from our CRM system and look a likes

You might also like (suggested by AI):

18-25, 36-45, 24-25, First home, Mortgage, Family with Kids, Careers

36-451.499.302

Ages from our CRM system and look a likes

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26-35, 46-55, Family with Kids, Households > House Ownership > Owner-occupied Home, Business & Finance, Management, Consultancy & Self employed

46-551.809.075

Ages from our CRM system and look a likes

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36-45, 56-65, 65+, Family Empty Nesters, Prosperity AB1, Whooz NL > Whize > Cozy Empty Nesters, Whooz NL > Whize > Planning and Running

56-651.862.998

Ages from our CRM system and look a likes

65+2.024.555

Ages from our CRM system and look a likes

Automotive

AMV - Automotive - Auto World all Intent46.580

AMV - Automotive - Autowereld all

You might also like (suggested by AI):

Automotive, Automotive Contextual, AMV - Automotive - AutoTrack all Intent, AMV - Automotive - Gas Pedal all Intent, AMV - Automotive - Gas Pedal all (LOOKALIKE 10%) Intent, Business > Branch > Automotive, Automotive Green Vehicles

AMV - Automotive - AutoTrack all Intent63.287

AMV - Automotive - AutoTrack all

AMV - Automotive - Body - Convertible Intent3.601

AMV - Automotive - Body - Convertible

AMV - Automotive - Body - Coupe Intent3.707

AMV - Automotive - Body - Coupe

AMV - Automotive - Body - MPV Intent4.477

AMV - Automotive - Body - MPV

AMV - Automotive - Body - Pickup trucks Intent733

AMV - Automotive - Body - Pickup trucks

AMV - Automotive - Body - Sedan Intent7.052

AMV - Automotive - Body - Sedan

AMV - Automotive - Body - SUV Intent14.662

AMV - Automotive - Body - SUV

AMV - Automotive - Energylabel - A Intent14.020

AMV - Automotive - Energylabel - A

AMV - Automotive - Energylabel - B Intent12.058

AMV - Automotive - Energylabel - B

AMV - Automotive - Energylabel - C Intent12.343

AMV - Automotive - Energylabel - C

AMV - Automotive - Energylabel - D Intent8.935

AMV - Automotive - Energylabel - D

AMV - Automotive - Energylabel - E Intent5.805

AMV - Automotive - Energylabel - E

AMV - Automotive - Energylabel - F Intent3.754

AMV - Automotive - Energylabel - F

AMV - Automotive - Energylabel - G Intent4.471

AMV - Automotive - Energylabel - G

AMV - Automotive - Fuel - Diesel Intent6.573

AMV - Automotive - Fuel - Diesel

AMV - Automotive - Fuel - Electric Vehicle Intent3.579

AMV - Automotive - Fuel - Electric Vehicle

AMV - Automotive - Fuel - Hybrid Intent7.936

AMV - Automotive - Fuel - Hybrid

AMV - Automotive - Fuel - Hydrogen Intent41

AMV - Automotive - Fuel - Hydrogen

AMV - Automotive - Fuel - LPG Intent1.401

AMV - Automotive - Fuel - LPG

AMV - Automotive - Fuel - Petrol Intent30.701

AMV - Automotive - Fuel - Petrol

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AMV - Automotive - Fuel - Diesel Intent, AMV - Automotive - Fuel - Electric Vehicle Intent, AMV - Automotive - Fuel - Hybrid Intent, AMV - Automotive - Fuel - LPG Intent, AMV - Automotive - Fuel - Hydrogen Intent, Automotive, AMV - Automotive - AutoTrack all Intent

AMV - Automotive - Gas Pedal all Intent76.573

AMV - Automotive - Gaspedaal all

You might also like (suggested by AI):

Automotive, AMV - Automotive - AutoTrack all Intent, AMV - Automotive - Auto World all Intent, AMV - Automotive - Gas Pedal all (LOOKALIKE 10%) Intent, Automotive - Private Lease, Automotive - Business Lease, Automotive Contextual

AMV - Automotive - Make - Alfa Romeo Intent963

AMV - Automotive - Make - Alfa Romeo

AMV - Automotive - Make - Audi Intent4.213

AMV - Automotive - Make - Audi

AMV - Automotive - Make - BMW Intent5.809

AMV - Automotive - Make - BMW

AMV - Automotive - Make - Citroen Intent2.405

AMV - Automotive - Make - Citroen

AMV - Automotive - Make - Dacia Intent697

AMV - Automotive - Make - Dacia

AMV - Automotive - Make - Fiat Intent1.924

AMV - Automotive - Make - Fiat

AMV - Automotive - Make - Ford Intent4.535

AMV - Automotive - Make - Ford

AMV - Automotive - Make - Hyundai Intent2.224

AMV - Automotive - Make - Hyundai

AMV - Automotive - Make - Kia Intent2.282

AMV - Automotive - Make - Kia

AMV - Automotive - Make - Mazda Intent1.851

AMV - Automotive - Make - Mazda

AMV - Automotive - Make - Mercedes Intent5.359

AMV - Automotive - Make - Mercedes

AMV - Automotive - Make - MINI Intent1.004

AMV - Automotive - Make - MINI

AMV - Automotive - Make - Nissan Intent1.909

AMV - Automotive - Make - Nissan

AMV - Automotive - Make - Opel Intent3.579

AMV - Automotive - Make - Opel

AMV - Automotive - Make - Peugeot Intent3.540

AMV - Automotive - Make - Peugeot

AMV - Automotive - Make - Renault Intent3.333

AMV - Automotive - Make - Renault

AMV - Automotive - Make - Seat Intent1.458

AMV - Automotive - Make - Seat

AMV - Automotive - Make - Skoda Intent1.810

AMV - Automotive - Make - Skoda

AMV - Automotive - Make - Suzuki Intent1.710

AMV - Automotive - Make - Suzuki

AMV - Automotive - Make - Toyota Intent3.464

AMV - Automotive - Make - Toyota

AMV - Automotive - Make - Volkswagen Intent6.661

AMV - Automotive - Make - Volkswagen

AMV - Automotive - Make - Volvo Intent3.136

AMV - Automotive - Make - Volvo

AMV - Automotive - Model - Dacia Duster Intent204

AMV - Automotive - Model - Dacia Duster

AMV - Automotive - Model - Dacia Jogger Intent22

AMV - Automotive - Model - Dacia Jogger

AMV - Automotive - Model - Dacia Sandero Intent152

AMV - Automotive - Model - Dacia Sandero

AMV - Automotive - Model - Dacia Spring Intent45

AMV - Automotive - Model - Dacia Spring

AMV - Automotive - Model - Renault Arkana Intent58

AMV - Automotive - Model - Renault Arkana

AMV - Automotive - Model - Renault Austral Intent49

AMV - Automotive - Model - Renault Austral

AMV - Automotive - Model - Renault Captur Intent478

AMV - Automotive - Model - Renault Captur

AMV - Automotive - Model - Renault Clio Intent596

AMV - Automotive - Model - Renault Clio

AMV - Automotive - Model - Renault Espace Intent78

AMV - Automotive - Model - Renault Espace

AMV - Automotive - Model - Renault LCV Intent6.040

AMV - Automotive - Model - Renault LCV

AMV - Automotive - Pricerange - <5K Intent11.583

AMV - Automotive - Pricerange - <5K

AMV - Automotive - Pricerange - 10-15k Intent9.463

AMV - Automotive - Pricerange - 10-15k

AMV - Automotive - Pricerange - 100K> Intent1.550

AMV - Automotive - Pricerange - 100K>

AMV - Automotive - Pricerange - 15-20k Intent8.381

AMV - Automotive - Pricerange - 15-20k

AMV - Automotive - Pricerange - 20-30k Intent9.595

AMV - Automotive - Pricerange - 20-30k

AMV - Automotive - Pricerange - 30-50k Intent7.320

AMV - Automotive - Pricerange - 30-50k

AMV - Automotive - Pricerange - 5-10k Intent12.509

AMV - Automotive - Pricerange - 5-10k

AMV - Automotive - Pricerange - 50-100k Intent4.108

AMV - Automotive - Pricerange - 50-100k

Automotive616.696

Every car has something unique, and this person is interested in everything related to cars. Some keywords: audi, volkswagen, opel, mercedes, bmw, alfa romeo, bentley, peugeot, citroën, ferrari, fiat, jaguar, infinity, jeep, kia, lexus, land rover, ford, nissan, porsche, renault, skoda, suzuki, toyota, volvo, dream car

Automotive - Body - Classic Cars143.959

People who love cars with a preference for Oldtimers. Some keywords: A segment consisting of classic cars

Automotive - Body - Pickup trucks138.180

People who love cars with a preference for pickups. Some keywords: Pickup, Pick-up, Jeep, Dodge Ramvan, Ram 1500 TRX, FORD F-150, dodge ram

Automotive - Business Lease1.579.194

The business car leasing persona is a professional individual who uses lease contracts to obtain representative and functional vehicles for business purposes, with an emphasis on efficiency and comfort. Some keywords: lease deals, tax addition, car lease, leasing, lease

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Automotive - Private Lease, Automotive, Automotive - Luxury, Automotive - Electric, Small and Medium business, Management, Consultancy & Self employed, Business & Finance

Automotive - Business Lease Contextual6.280

Brandsafe articles related to leasing company cars

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Automotive Contextual, Automotive - Electric Contextual, Automotive - Luxury Contextual, Automotive Green Vehicles Contextual, Automotive - Business Lease, Business & Finance Contextual, Small and Medium business Contextual

Automotive - Electric761.257

People who love cars with a preference for electric vehicles. Some keywords: Electric driving, Electric car, sustainability, tax addition, company car, 100% electric car, fiscal tax addition, automotive, energy transition, EV, Tesla, Toyota Prius, BMW i3, Opel Ampera, charging station, electric i3

Automotive - Electric Contextual12.336

Brandsafe articles related to electric cars

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Automotive - Electric, Automotive Green Vehicles, Automotive Green Vehicles Contextual, AMV - Automotive - Fuel - Electric Vehicle Intent, Automotive, Automotive Contextual, AMV - Automotive - AutoTrack all Intent

Automotive - Luxury480.600

rolls-royce bentley bugatti lamborghini ferrari aston martin porsche maserati mcLaren mercedes-benz bmw BMW audi jaguar land rover

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Automotive - Luxury Contextual, Automotive, Automotive - Make - Porsche, Automotive - Make - Mercedes, Automotive - Make - BMW, AMV - Automotive - Pricerange - 100K> Intent, Luxurious lovers

Automotive - Luxury Contextual13.606

Brandsafe articles related to the topic luxury cars

Automotive - Make - Alfa Romeo21.734

People who love cars with a preference for the brand Alfa Romeo. Some keywords: alfa romeo, alfa romeo giulia, alfa romeo stelvio, alfa romeo quadrifoglio, alfa romeo tonale,alfa romeo 4c, alfa romeo giulietta, alfa romeo mito, alfa romeo 8c, alfa romeo spider, alfa romeo gtv

Automotive - Make - Audi305.520

People who love cars with a preference for the brand Audi. Some keywords: audi, audi tt, audi a3, audi a5, audi a6, audi q3, audi q5, audi q7, audi a8, audi r8, audi quattro, audi rs, brands/audi

Automotive - Make - BMW500.939

People who love cars with a preference for the brand BMW. Some keywords: xdrive25e, bmw, Bavarian, gran coupé, xdrive gran coupé, M models, X1, X3, X5, i3, i7, i8

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Automotive - Make - Audi, Automotive - Make - Mercedes, Automotive - Make - Porsche, Automotive - Make - Landrover, Automotive - Luxury

Automotive - Make - Citroen201.371

People who love cars with a preference for the brand Citroen. Some keywords: citroën, citroën c1, citroën c2, citroën c4, crossover C4, cactus, grand Picasso, citroen c1, citroen c2, citroen c3, citroen c4, brands/citroen, citroen c5, citroen c6, citroën c5, citroën c6, xsara, xsara picasso

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Automotive - Make - Peugeot, Automotive - Make - Renault, Automotive - Make - Opel, Automotive, AMV - Automotive - Body - SUV Intent

Automotive - Make - Cupra13.495

People who love cars with a preference for the brand Cupra. Some keywords: ateca, born, formentor, leon, tavascan, terramar, urbanRebel

Automotive - Make - DS194.736

People who love cars with a preference for the brand DS. Some keywords: ds, crossback e, grand chic, so chic, ds 4, ds 3, ds 5, ds 3 Crossback E-Tense, ds 3 Crossback, ds 7, crossback, ds3, ds4, ds5, ds7

Automotive - Make - Fiat215.405

People who love cars with a preference for the brand Fiat. Some keywords: fiat, fiat panda, fiat punto, fiat grande, fiat grande punto, fiat 500x, fiat 500, fiat ducato, fiat 124, fiat chrysler automobiles, fiat chrysler, fiat bravo, tipo hatchback, fiat tipo sedan

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Automotive - Make - Peugeot, Automotive - Make - Renault, Automotive - Make - Opel, Automotive - Make - Citroen, Automotive - Make - Ford

Automotive - Make - Ford82.850

People who love cars with a preference for the brand Ford. Some keywords: Ford Fiesta, Ford Focus, Ford Puma, Ford Kuga, Ford Mondeo, Ford EcoSport, Ford Mustang, Ford Explorer, Ford Transit Connect, Ford Transit Custom, Ford Ranger, Ford Edge, Ford S-MAX, Ford Galaxy, Ford Transit

Automotive - Make - Hyundai226.889

People who love cars with a preference for the brand Hyundai. Some keywords: hyundai, hyundai santa fe, hyundai atos, hyundai tucson, hyundai i10, hyundai i20, hyundai i30, hyundai i40, hyundai accent, hyundai genesis, hyundai getz, hyundai ioniq, hyundai ix35, hyundai ix55, hyundai kona, hyundai kona electric, hyundai veloster

Automotive - Make - Kia160.463

People who love cars with a preference for the brand Kia. Some keywords: kia Besta, kia Carens, kia Carnival, kia Ceed, kia Cerato, kia Clarus, kia Joice, kia K-series, kia Magentis, kia Mentor, kia Niro, kia Opirus, kia Optima, kia Picanto, kia Pregio, kia Pride, kia Pro Ceed, kia Rio, kia Sephia, kia Shuma, kia Sorento, kia Soul

Automotive - Make - Landrover227.163

People who love cars with a preference for the brand Land Rover. Some keywords: land rover, land rover, range rover, evoque, discovery, velar, land rover sport, range rover sport svr, brands/land-rover

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Automotive - Make - Mercedes, Automotive - Make - BMW, Automotive - Make - Audi, Automotive - Make - Volvo, Automotive - Luxury

Automotive - Make - Mazda162.247

People who love cars with a preference for the brand Mazda. Some keywords: Mazda 2, Mazda 3, Mazda 6, Mazda MX-5, Mazda CX-3, Mazda CX-30, Mazda CX-5, Mazda CX-9, Mazda MX-30

Automotive - Make - Mercedes674.671

People who love cars with a preference for the brand Mercedes. Some keywords: mercedes, AMG, Maybach, c-class, g-class, e-class, s-class, brands/mercedes, mercedes sl, cl-class, cla-class, clk-class, clc-class, cls-class, gla-class, gl-class, glc-class, gle-class, glk-class, gls-class, sl-class, slc-class, slk-class, b-class

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AMV - Automotive - Make - Mercedes Intent, Automotive - Make - Audi, Automotive - Make - BMW, Automotive - Make - Porsche, Automotive - Luxury

Automotive - Make - Nissan222.513

People who love cars with a preference for the brand Nissan. Some keywords: Nissan Micra, Nissan Juke, Nissan Qashqai, Nissan X-Trail, Nissan Note, Nissan Leaf (electric car), Nissan NV200, Nissan NV300, Nissan NV400, Nissan Navara, Nissan 370Z, Nissan GT-R

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Automotive - Make - Toyota, Automotive - Make - Hyundai, Automotive - Electric, AMV - Automotive - Body - SUV Intent, Automotive

Automotive - Make - Opel360.900

People who love cars with a preference for the Opel brand. Some keywords: opel, opel parts, opel, opel corsa, corsa, astra, insignia, zafira, mokka x, crossland x, grandland x, opel's GM, opel karl, ampera-e, opel ampera-e

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Automotive - Make - Volkswagen, Automotive - Make - Ford, Automotive - Make - Renault, Automotive - Make - Peugeot, Insurance Car

Automotive - Make - Peugeot194.521

People who love cars with a preference for the Peugeot brand. Some keywords: peugeot, peugeot 106, peugeot 206, peugeot 306, peugeot 207, peugeot 307, peugeot 3008, peugeot 407, peugeot 4007, peugeot 508, peugeot 5008, peugeot 607, peugeot sprinter, peugeot partner, peugeot rcz, e-208

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Automotive, Automotive - Make - Renault, Automotive - Make - Opel, Automotive - Make - Volkswagen, Automotive - Electric

Automotive - Make - Porsche453.286

People who love cars with a preference for the Porsche brand. Some keywords: 911, 911 targa, 911 GTS, 924, 912,cayenne, caymann, boxter, roadster, Taycan

Automotive - Make - Renault194.106

People who love cars with a preference for the Renault brand. Some keywords: renault, renault megane, clio, twingo, kadjar, talisman, scenic, espace, brands/renault

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Automotive - Make - Peugeot, Automotive - Make - Volkswagen, Automotive - Make - Ford, Automotive - Make - Opel, Automotive - Make - Toyota

Automotive - Make - Seat5.446

People who love cars with a preference for the Seat brand. Some keywords: seat ibiza, leon, ateca, arona, tarraco, mii

Automotive - Make - Toyota472.890

People who love cars with a preference for the Toyota brand. Some keywords: toyota, toyota aygo, toyota corolla, toyota rav4, toyota c-hr, toyota prius, Toyota yaris, toyota aygo, toyota corolla, toyota rav4, toyota c-hr, toyota prius, Toyota yaris

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Automotive - Make - Volkswagen, Automotive - Make - Hyundai, Automotive - Make - Kia, Automotive - Make - Nissan, Automotive - Make - Ford

Automotive - Make - Volkswagen582.254

People who love cars with a preference for the VW brand. Some keywords: volkswagen, vw, jetta, vw golf, vw passat, brands/volkswagen, beetle, polo, Scirocco, golf gti, golf 8, Volkswagen ID4, Volkswagen ID3, Space Vizzion, fox, tiguan, touareg, touran, sharan, bora, corrado

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Automotive - Make - Audi, Automotive - Make - Ford, Automotive - Make - Toyota, Automotive, Automotive - Electric

Automotive - Make - Volvo219.271

People who love cars with a preference for the Volvo brand. Some keywords: volvo, volvo c70, volvo v70, volvo xc60, volvo s60, volvo v60, volvo xc40, volvo v40, volvo d40, volvo v90, volvo 121, volvo 360c

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Automotive - Make - Audi, Automotive - Make - BMW, Automotive - Make - Mercedes, Automotive - Electric, Automotive - Luxury

Automotive - Model - Dacia Sandero142.815

People with an above average interest in this model

Automotive - Model - Dacia Spring213.607

People with an above average interest in this model

Automotive - Model - Dacia Spring213.116

People who love cars with a preference for the Dacia brand.

Automotive - Private Lease1.073.906

Private leasing is a popular form of car rental where individuals lease a car for an extended period, typically several years, at a fixed monthly rate Private leasing offers convenience and flexibility, as it often includes maintenance, insurance, and other costs. Some keywords: private lease, Carefree driving, lease deals, tax addition, car lease, leasing, lease

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Automotive - Business Lease, Automotive, AMV - Automotive - AutoTrack all Intent, Automotive Contextual, Automotive - Electric, Automotive - Luxury, Insurance Car

Automotive - Sharing282.198

People who love cars with a preference for ride-sharing. Some keywords: Smart travelers who choose carpooling! Save costs, reduce traffic, and make new connections. Sustainability meets convenience in every ride. Join and share the journey!

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Automotive, Automotive Green Vehicles, Automotive - Electric, Automotive - Private Lease, AMV - Automotive - Fuel - Electric Vehicle Intent, Automotive Contextual, Sustainability - Green Energy

Automotive Contextual83.412

Brandsafe articles related to the topic Automotive

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Automotive Green Vehicles273.156

These consumers are very interested in electric cars en topics like sustainability or the environment

Automotive Green Vehicles Contextual5.197

Brandsafe articles related to the topic electrical cars

Scooter lovers902.093

These modern adventurers embrace the world of mopeds and scooters, whether they are electric or not They long for the thrill of the open road, speed, and the feeling of freedom For them, mopeds and scooters are a symphony of innovation and nostalgia, a ride full of sustainable power, style, and discovery. Some keywords: electric scooter, AGM, scooter, vespa, kymco, moped, helmet requirement, Piaggio

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Automotive, Automotive - Electric, Automotive Green Vehicles, AMV - Automotive - Fuel - Electric Vehicle Intent, Bike lovers, Bike lovers electric, Motorcycles and Motorsport

Books and Literature

Books and Literature1.066.757

This group of people has a deep love for books, literature, and the written word They are always looking for new stories, authors, and literary works to discover. Some keywords: IAB Books and Literature, Stieg Larsson, Hans Faber, Baantjer, Nicci French, Harlan Coben, Camilla Grebe, Sarah Bailey, Robert Fabbri, Eva Burgers, Dan Brown, Maria Adolfsson, Johan Andersen, MJ Arlidge

Books and Literature Contextual28.978

Brandsafe articles related to the topic Books & Literature

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Books and literature, Culture Lovers, Culture Lovers Contextual, Fine Art, Fine Art Contextual, Education, Education Contextual

Brandsafe

Full BrandSafe content1.869.779

Brandsafe articles

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Books and literature, Culture Lovers, Culture Lovers Contextual, Fine Art, Fine Art Contextual, Education, Education Contextual

Brandsafe NO

Adult content3.964

Not Brandsafe articles related to Adult content

Arms/Ammunition content3.025

Not Brandsafe articles related to Arms and Ammunition

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Adult content, Crime/HumanRights/Harm content, Death/Injury/MilitaryConflict content, Drugs/Tobacco/Vape/Smoking content, HateSpeech/Aggression content, Obscenity/Profanity content, Terrorism content

Crime/HumanRights/Harm content44.969

Not Brandsafe articles related to Crime/HumanRights/Har

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Adult content, Arms/Ammunition content, Death/Injury/MilitaryConflict content, Drugs/Tobacco/Vape/Smoking content, HateSpeech/Aggression content, Obscenity/Profanity content, Terrorism content

Death/Injury/MilitaryConflict content19.322

Not Brandsafe articles related to Death/Injury/Military Conflict

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Adult content, Arms/Ammunition content, Crime/HumanRights/Harm content, Drugs/Tobacco/Vape/Smoking content, HateSpeech/Aggression content, Obscenity/Profanity content, SensitiveTopics/SocialTopics content

Drugs/Tobacco/Vape/Smoking content8.875

Not Brandsafe articles related to Drugs/Tobacco/Vape/Cigarettes'

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Adult content, Arms/Ammunition content, Crime/HumanRights/Harm content, Death/Injury/MilitaryConflict content, HateSpeech/Aggression content, Obscenity/Profanity content, SensitiveTopics/SocialTopics content

HateSpeech/Aggression content3.233

Not Brandsafe articles related to Hate speech and Acts of aggression

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Obscenity/Profanity content329

Not Brandsafe articles related to Obscenity and profanity

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Adult content, Arms/Ammunition content, Crime/HumanRights/Harm content, Death/Injury/MilitaryConflict content, Drugs/Tobacco/Vape/Smoking content, HateSpeech/Aggression content, SensitiveTopics/SocialTopics content

SensitiveTopics/SocialTopics content2.803

Not Brandsafe articles related to debated sensitive social issues

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Adult content, Arms/Ammunition content, Crime/HumanRights/Harm content, Death/Injury/MilitaryConflict content, Drugs/Tobacco/Vape/Smoking content, HateSpeech/Aggression content, Obscenity/Profanity content

Terrorism content4.280

Not Brandsafe articles related to Terrorism

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Crime/HumanRights/Harm content, Death/Injury/MilitaryConflict content, HateSpeech/Aggression content, SensitiveTopics/SocialTopics content, Arms/Ammunition content, Adult content, Obscenity/Profanity content

Business

Business & Finance779.992

The persona focuses on various aspects of corporate finance, such as providing loans and credits to businesses, assessing the financial health of companies, and advising companies on their financial strategies. Some keywords: IABClass Business & Finance, stock markets, stocks, shareholders, entrepreneurship, entrepreneurs, investments, business law, own business, financing, loans, business plan, venture capital, VAT return, VAT, VAR statement, payroll

Business & Finance Contextual81.039

Brandsafe articles related to the topic Business & Finance

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Business & Finance, Business Startups Contextual, Small and Medium business Contextual, Self Employed Contextual, Economy Contextual, Finance Contextual, Business > Branch > Financial Institutions

Business Startups1.137.176

Meet the Startup Pioneers: driven visionaries and entrepreneurs bursting with innovative ideas. Tech-savvy and trend-conscious, they're ready to take risks. With a passion for growth and disruption, they're always seeking new opportunities and solutions to transform the market.

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Business Startups Contextual, Business & Finance, Business > Opening date (last month), Self Employed, Management, Consultancy & Self employed, Tech and Computing, Ambitious trend follower

Business Startups Contextual16.908

Brandsafe articles related to entrepreneurs bursting with innovative ideas

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Construction & Engineering159.811

This group of people is interested in the fascinating world of construction and engineering They follow the latest developments in the construction industry, including innovative materials, sustainable construction practices, and groundbreaking technologies Construction and engineering enthusiasts may be interested in information about architecture, construction methods, construction projects, and design concepts. Some keywords: logistics, factories, industry, machines, technology, goods flow, environmental zone, road transport, container ship, construction, contractor, supervisor, construction worker, excavator operator, installer

Construction & Engineering Contextual24.296

Brandsafe articles related to the construction and engineering sector

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Construction & Engineering, Business > Branch > Construction Industry, Installer, Installer Contextual, Engineering and installation technology, Business & Finance, Small and Medium business

Hospitality880.017

Hospitality enthusiasts have a passion for the hospitality industry and everything related to it They enjoy discovering new restaurants, cafes, bars, and other hospitality establishments. Some keywords: entertainment, hotel, terrace, hotels, going out, cafe, restaurant, and catering

Hospitality Contextual22.752

Brandsafe articles related to hotels restaurants and cafes

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Hospitality, Hospitality entrepreneurs, Business > Branch > Hospitality, Business & Finance Contextual, Small and Medium business Contextual, Foodies Contextual

Hospitality entrepreneurs307.313

These driven entrepreneurs breathe hospitality and are constantly seeking insights and inspiration for their hospitality business They enjoy reading content about culinary trends, operational efficiency, and innovative concepts For them, hospitality is more than a business; it's a continuous pursuit of excellence in taste, service, and experience, where every choice and decision contributes to creating memorable moments for their guests. Some keywords: Combination of SME and Hotel, Bar, Restaurants

Installer722.148

Installer enthusiasts have a special interest in performing installations and handyman work in and around the home and workplace They enjoy solving technical problems and setting up systems. Some keywords: ventilation systems, heat source, central heating installation, installer, central heating technician, installation company

Installer Contextual9.557

Brandsafe articles related to installation technology

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Management, Consultancy & Self employed943.508

This group of people has a specific interest in achieving leadership or higher positions within organizations They are interested in developing leadership skills, making strategic decisions, and managing teams. Some keywords: management, manager, board of directors, consultancy, self-employed, management job vacancy

Mediahuis Corporate Site Visitors89.289

Visitors last 30 days mediahuis.nl

Self Employed1.942.334

Self-employed individuals shaping their own journeys. Embracing autonomy, they quietly redefine success. Join the community of self-driven doers and carve out your path with purpose. Some keywords: self-employed, entrepreneur, freelancer, independent professional, independent business owner, solo entrepreneur, self-employed worker, independent professional practitioner

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Self Employed Contextual7.238

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Small and Medium business1.326.891

Small and medium-sized business (SMB) enthusiasts have a special interest in the small and medium-sized business (SMB) sector and its contribution to economies and communities They are interested in entrepreneurship, business development, and innovation. Some keywords: own business, business plan, venture capital, VAT return, VAT, accounting system, financial statements preparation, turnover tax, corporate income tax, organizational structure, financial administration, SME, self-employed, startup, kickstart, rockstart, small and medium-sized enterprises

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Small and Medium business (No Self Employed)52.768

Small and medium-sized business (SMB) enthusiasts (No ZZP) have a special interest in the small and medium-sized business (SMB) sector and its contribution to economies and communities They are interested in entrepreneurship, business development, and innovation. Some keywords: own business, business plan, venture capital, VAT return, VAT, accounting system, financial statements preparation, turnover tax, corporate income tax, organizational structure, financial administration, SME, self-employed, startup, kickstart, rockstart, small and medium-sized enterprises

Small and Medium business Contextual6.469

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Careers

Automation IT454.346

Job seekers with a strong interest in their professional development and growth in the field of automation and ICT. Some keywords: Developer, Programmer, HTML, Phyton, PHP, Java, IT, ICT

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Automation IT Contextual88

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Careers1.071.929

Career enthusiasts are driven individuals passionate about their professional development and success They have a strong interest in exploring various career opportunities, acquiring new skills, and achieving professional goals Career enthusiasts follow trends and developments in the job market, such as emerging industries, technological changes, and shifting work patterns. Some keywords: Temporary work, job searching, internal recruitment, recruitment and selection, CV, UWV (Employee Insurance Agency), labor mediation, labor bureau, labor market, labor organization, jobs, job site, occupation, career aptitude test, part-time job, career, flexible work, headhunter, career

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Careers Contextual64.665

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Careers Production, Technology & Installation Technology225.664

Careers Productie, Techniek & installatietechniek

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Careers Sales & Marketing465.131

Job seekers with a strong interest in their professional development and growth in the field of sales & marketing. Some keywords: Sales professionals, Marketing job openings, Sales and marketing careers, Sales jobs, Marketing vacancies, Commercial job market, Applicants in Sales and Marketing, Recruitment in Sales and Marketing, Account managers, Marketers, Sales and marketing positions, Sales and marketing job market, Sales and marketing education, Commercial jobs, Sales and marketing teams

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Engineering and installation technology278.171

Job seekers with a strong interest in their professional development and growth in the field of engineering and installation technology. Some keywords: Installation technology, Installation sector, Installation industry, Technical installations, Technical systems, Technical facilities, Installation engineering, Installation trade, Technical infrastructure

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Financial administration284.629

Job seekers with a strong interest in their professional development and growth in the field of administration. Some keywords: Financial management, Financial accounting, Financial control, Financial bookkeeping, Financial recordkeeping, Fiscal administration, Accounting and finance, Monetary management, Financial operations

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Health Care Career276.273

Job seekers with a strong interest in their professional development and growth in the field of healthcare. Some keywords: Healthcare job seekers, Medical professionals seeking employment, Health sector job applicants, Healthcare employment seekers, Health industry job hunters

Logistics275.839

Job seekers with a strong interest in their professional development and growth in the field of logistics. Some keywords: Logistics personnel, Logistics job openings, Logistics careers, Supply chain jobs, Transport sector job seekers, Logistics job market, Logistics applicants, Logistics recruitment, Warehouse workers, Distribution center jobs, Transportation and logistics job seekers, Logistics training, Logistics job market, Logistics workforce, Logistics job board

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Management & Consultancy779.069

Job seekers with a strong interest in their professional development and growth in the field of management & leadership.

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Culture

Culture Lovers741.713

Culture enthusiasts have a deep appreciation for art, history, traditions, and diversity They are interested in discovering and experiencing various forms of culture, such as visual arts, music, dance, theater, literature, and architecture Culture enthusiasts visit museums, galleries, concerts, theater performances, and cultural events to immerse themselves in artistic expression and historical context. Some keywords: Artist, artwork, art fair, painting, watercolor, antique, TEFAF (The European Fine Art Fair), art trade, gallery, expressionism, impressionism, exhibition, museum, interior, Mondrian, collecting, collection, auction, sell at auction, oil painting, cityscape, still life, portrait, composition, realism

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Cyber

Cyber Security158.148

Reading content about advanced threats, data encryption, and the protection of digital privacy For them, cybersecurity is a symphony of digital security and innovation, a harmonious dance between network security, malware detection, and ethical hacking. Some keywords: Computer and information technology, GDPR (General Data Protection Regulation), Personal Data Authority, Computer crime, Computer security, Hackers

Cyber Security Contextual1.009

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Digital Audience

Business > Branch > Automotive2.666

Companies in the automotive industry, including manufacturers, dealerships, and service providers, focused on vehicle sales, maintenance, and innovation in mobility solutions.

Business > Branch > Construction Industry28.297

Companies engaged in construction, renovation, and infrastructure projects for residential, commercial, and industrial purposes.

Business > Branch > Education33.981

Educational institutions and services including schools, universities, and training providers, focusing on learning, skill development, and knowledge enhancement.

Business > Branch > Financial Institutions18.482

Banks, insurance firms, and financial service providers offering loans, investments, and financial advice to individuals and businesses.

Business > Branch > Government810

Government institutions and public sector organizations responsible for policy implementation, administration, and public services.

Business > Branch > Healthcare and Welfare36.130

Healthcare providers including hospitals, clinics, and wellness centers, offering medical treatment, preventive care, and wellness services.

Business > Branch > Hospitality13.359

Hospitality businesses including restaurants, hotels, cafes, and catering services, focused on food, beverages, accommodation, and guest experiences.

Business > Branch > ICT15.840

Information and communication technology companies offering software, hardware, IT services, and digital solutions for individuals and organizations.

Business > Branch > Other Services34.745

Companies offering professional services that do not fit in traditional categories, providing expertise and support to businesses or individuals.

Business > Branch > Raw Materials and Industry28.079

Companies involved in the extraction, processing, and distribution of raw materials, as well as industrial production and manufacturing.

Business > Branch > Rental and Business Services35.683

Companies providing rental and leasing services, as well as business support services to other companies or individuals.

Business > Branch > Retail30.275

Retail companies selling goods directly to consumers, through physical stores or online channels, prioritizing customer experience and product variety.

Business > Branch > Specialized Business Services60.712

Specialized business service providers offering consultancy, technical solutions, or niche services tailored to specific industries.

Business > Branch > Sports and Culture21.469

Organizations in sports and cultural sectors, providing events, training, and recreational activities for individuals and communities.

Business > Branch > Transport and Storage10.533

Transportation and logistics companies managing freight, storage, and distribution for goods and services across regions.

Business > Branch > Wholesale15.116

Wholesale companies supplying products to retailers, businesses, or institutions, managing bulk logistics and distribution channels.

Business > Freelancer256.496

Self-employed professionals without employees, working independently and providing specialized services.

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Business > Opening date (last 3 months)9.741

Businesses that have been established in the last three months, representing new market entries and startups.

Business > Opening date (last month)1.439

Businesses that have opened within the last month, representing the newest additions to the market landscape.

Business > Opening date (last year)40.860

Companies established within the past year, encompassing startups and early-stage ventures.

Business > SME > Large (250+ employees)390

Medium to large-sized enterprises with 250 or more employees, focusing on structured management, growth, and corporate strategy.

Business > SME > Medium (50 - 249 employees)92.156

Medium-sized businesses employing between 50 and 249 staff, managing operational efficiency and market expansion.

Business > SME > Micro (2 - 9 employees)116.813

Very small businesses with 2 to 9 employees, focusing on flexibility, niche markets, and personalized services.

Business > SME > Small (10 - 49 employees)95.284

Small businesses with 10 to 49 employees, balancing operational management with growth potential and customer engagement.

Family > Children276.178

Households with children, covering various age ranges and family dynamics.

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Family > Children > 1 child, Family > Children > Teen (12 - 18 Y), Family Kids Toys, Family with Kids, Families & Relations, Education, Back to School

Family > Children > 1 child192.428

Families with one child, balancing parenting responsibilities and household management.

Family > Children > 2 children105.285

Families with two children, managing family activities, schooling, and childcare.

Family > Children > 3 children28.907

Families with three children, focusing on coordination of school, leisure, and family life.

Family > Children > 4 children5.043

Families with four children, requiring careful organization and resource management.

Family > Children > 5 children2.670

Families with five or more children, managing complex family dynamics and household logistics.

Family > Children > Grade schooler (10 - 14 Y)72.278

Children aged 10 to 14, attending primary or early secondary school, exploring social and academic skills.

Family > Children > Grade schooler (6 - 12 Y)116.986

Children aged 6 to 12, in primary education, developing fundamental learning and social skills.

Family > Children > Preschool (4 - 6 Y)74.713

Young children aged 4 to 6, attending preschool or kindergarten, building basic cognitive and social abilities.

Family > Children > Teen (12 - 18 Y)118.090

Teenagers aged 12 to 18, experiencing secondary education, social growth, and personal development.

Family > Children > Toddler (1 - 2 Y)46.069

Toddlers aged 1 to 2, learning motor and communication skills, in early stages of family life.

Family > Children > Toddler (2 - 4 Y)86.078

Children aged 2 to 4, exploring independence, social interaction, and basic learning skills.

Households > Education > Higher Education115.119

Households where the head has a higher education degree, often reflecting higher professional qualification and income levels.

Households > Education > Lower Education43.570

Households where the head has a low education level, which may impact income, occupation, and lifestyle choices.

Households > Education > Secondary Education384.404

Households where the head has completed secondary education, balancing practical skills and general knowledge.

Households > House Ownership > Owner-occupied Home382.334

Households owning their home, often reflecting long-term stability and investment in property.

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Households > Property Value > 300K - 400K, Households > Property Value > More than 1M, Mortgage, Real Estate, Home & Garden, DIY, Second recreation Home

Households > House Ownership > Rental Home157.042

Households living in rental properties, indicating flexibility in residence and potential budget considerations.

Households > Household Income > 1.5x Average180.135

Households with an income 1.5 times the median, enabling moderate lifestyle choices and discretionary spending.

Households > Household Income > 2x Average20.291

Households with an income twice the median, often allowing for financial comfort and investment opportunities.

Households > Household Income > Average335.251

Households earning around the median income, representing an average Dutch household in terms of spending and lifestyle.

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Households > Household Income > Below Average20.939

Households earning below the median income, often managing stricter budgets and essential expenses.

Households > Household Income > More than 2x Average5.641

Households earning more than twice the median income, reflecting high purchasing power and luxury lifestyle potential.

Households > Property Value > 100K - 200K127.062

Households owning properties valued between €100,000 and €200,000, reflecting entry-level property investment.

Households > Property Value > 200K - 300K284.635

Properties valued between €200,000 and €300,000, representing standard middle-class housing investments.

Households > Property Value > 300K - 400K260.537

Properties valued between €300,000 and €400,000, reflecting comfortable middle-class ownership.

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Households > Property Value > 400K - 500K157.494

Properties valued between €400,000 and €500,000, indicating higher middle-class or upper-middle-class households.

Households > Property Value > 500K - 600K82.249

Properties valued between €500,000 and €600,000, representing affluent homeowners with substantial property value.

Households > Property Value > 600K - 750K57.466

Houses valued €600,000–€750,000, indicating well-off households with luxury property features.

Households > Property Value > 750K - 1M31.523

Households owning properties valued €750,000 to €1,000,000, representing premium property ownership.

Households > Property Value > Less than 100K9.864

Properties valued below €100,000, often smaller or more affordable housing options.

Households > Property Value > More than 1M13.310

Properties valued over €1,000,000, representing elite households with high-end real estate investments.

Households > Social Class > Social Class A25.173

Households in the highest social class, often with high education, professional status, and luxury consumption patterns.

Households > Social Class > Social Class B186.586

Upper-middle social class households, with stable careers, good education, and comfortable lifestyle.

Households > Social Class > Social Class B2222.494

Middle-middle class households, reflecting moderate income, education, and consumption habits.

Households > Social Class > Social Class C159.352

Lower-middle social class households, managing finances carefully and having practical lifestyles.

Households > Social Class > Social Class D37.497

Households in the lowest social class, often facing financial constraints and limited disposable income.

Personas > Driven working class37.012

Households with practical, hands-on jobs, modest incomes, and affordable homes. Value stability and community, often in working-class neighborhoods.

Personas > Economically disadvantaged19.927

Households facing financial challenges, often with low education and living in less affluent areas. They are price-sensitive and may rely on social support.

Personas > Elite estate owners11.126

The top tier of Dutch society: highly educated, very high income, and living in luxury homes in prestigious neighborhoods. Often business owners or executives with significant assets.​

Personas > Elite high-earning professionals26.385

Top professionals or entrepreneurs with international careers, luxury lifestyles, and significant disposable income. They are trendsetters and often live in exclusive areas.​

Personas > Established affluent families35.096

Affluent, established families with long-term roots in their communities. They prioritize quality of life, education, and cultural activities.​

Personas > High-educated professionals33.118

Highly educated professionals with above-average incomes and homes in the higher value brackets. Often dual-income households, living in desirable urban or suburban areas.​

Personas > Settled blue-collar households78.715

Traditional working-class families with steady jobs and modest homes. They value reliability, community, and practical solutions. Education and income are typically lower, with homes in the lower value ranges.​

Personas > Social climbers24.254

Ambitious individuals and families striving for upward mobility. They invest in education and career, live in growing urban areas, and seek to improve their social and economic standing.​

Personas > Solid middle class professionals86.765

The backbone of the Dutch middle class: steady jobs, family-oriented, financially secure, and living in comfortable homes in mid-sized cities.​

Personas > Stable suburban backbone113.126

Families and households living in suburban areas, characterized by stability and moderate affluence.​

Whooz NL > Whize > Carefree and Active43.569

Active and carefree individuals or couples who value life experiences, social activities, and a balanced lifestyle.

Whooz NL > Whize > Carefree and Active > Comfortable Apartment Enjoyers7.173

Residents of comfortable apartments who enjoy urban amenities, cultural events, and a relaxed, fulfilling lifestyle.

Whooz NL > Whize > Carefree and Active > Enjoying Elderly10.407

Older adults enjoying their retirement with hobbies, travel, and active social engagement.

Whooz NL > Whize > Carefree and Active > Successful Life Enjoyers13.211

Successful individuals or couples who combine career achievements with an active, experience-rich lifestyle.

Whooz NL > Whize > Carefree and Active > Urban Culture Enjoyers2.635

City dwellers passionate about cultural events, arts, gastronomy, and vibrant urban life.

Whooz NL > Whize > Carefree and Active > Working and Enjoying13.873

Individuals balancing professional work with leisure, travel, and social experiences, seeking fulfillment in both.

Whooz NL > Whize > Cozy Empty Nesters90.132

Empty-nester households focused on leisure, comfort, and gradual lifestyle downsizing.

Whooz NL > Whize > Cozy Empty Nesters > Comfortable and Everyday29.952

Comfortable households enjoying routine life with occasional indulgences.

Whooz NL > Whize > Cozy Empty Nesters > Everyday and Winding Down12.974

Households in downsizing phase, valuing routine and low-maintenance lifestyles.

Whooz NL > Whize > Cozy Empty Nesters > Everyday Apartment Owners6.600

Seniors owning apartments with simple, comfortable, and manageable living conditions.

Whooz NL > Whize > Cozy Empty Nesters > Everyday Elderly10.044

Older households with relaxed routines, prioritizing social activities and practical living.

Whooz NL > Whize > Cozy Empty Nesters > Simple and Everyday22.442

Households keeping life simple and manageable while enjoying social connections.

Whooz NL > Whize > Dreams and Making Ends Meet24.621

Households managing tight budgets but aiming for aspirations and occasional pleasures.

Whooz NL > Whize > Dreams and Making Ends Meet > Tight and Aging3.286

Older adults with modest income, focusing on essential needs and careful spending.

Whooz NL > Whize > Dreams and Making Ends Meet > Tight and Unattached3.136

Young adults or singles with limited income, valuing freedom and independence despite financial constraints.

Whooz NL > Whize > Dreams and Making Ends Meet > Tight with Kids11.551

Families with tight budgets, prioritizing essentials for children while striving for small pleasures.

Whooz NL > Whize > Dreams and Making Ends Meet > Tight with Teens7.292

Families with teenage children managing limited resources, balancing needs and aspirations.

Whooz NL > Whize > Folk and Outspoken84.064

Households valuing straightforward living, community connection, and expressive lifestyle.

Whooz NL > Whize > Folk and Outspoken > Advanced Rental Families14.683

Established families renting homes, focusing on stability, routine, and children’s needs.

Whooz NL > Whize > Folk and Outspoken > Beginning Apartment Renters6.954

Young households starting in rented apartments, managing budget while embracing independence.

Whooz NL > Whize > Folk and Outspoken > Middle-aged Apartment Renters7.239

Middle-income apartment dwellers who enjoy a practical and social urban lifestyle, balancing work, family, and community engagement.

Whooz NL > Whize > Folk and Outspoken > Middle-aged Neighborhood Renters12.132

Middle-class neighborhood renters focused on family life, community ties, and maintaining a balanced everyday routine.

Whooz NL > Whize > Folk and Outspoken > Simple Neighborhood Buyers19.183

Households buying modest homes in traditional neighborhoods, balancing affordability and community.

Whooz NL > Whize > Folk and Outspoken > Single Neighborhood Renters9.046

Single residents in rental neighborhoods enjoying independence while actively participating in their local community.

Whooz NL > Whize > Folk and Outspoken > Young Rental Families22.813

Young families renting homes, managing tight budgets and early parenting.

Whooz NL > Whize > Just Average109.261

Average households reflecting typical Dutch middle-class values, routines, and consumption.

Whooz NL > Whize > Just Average > Average with Kids19.179

Average-income families raising children, managing daily life and school-related expenses.

Whooz NL > Whize > Just Average > Average with School Leavers23.327

Households supporting children leaving school, navigating transitions and moderate income constraints.

Whooz NL > Whize > Just Average > Average with Teens29.828

Average households with teenagers, balancing leisure, education, and household budget.

Whooz NL > Whize > Just Average > Average with Toddlers27.367

Families with toddlers on moderate incomes, focusing on childcare, activities, and basic needs.

Whooz NL > Whize > Just Average > Middle-aged and Average11.559

Middle-aged households with average income, balancing work, family, and practical lifestyle.

Whooz NL > Whize > Just Average > Young and Average20.438

Young average-income adults, starting careers or family life with moderate spending power.

Whooz NL > Whize > Luxury Living21.988

Households enjoying high-end lifestyles, luxury consumption, and exclusive experiences.

Whooz NL > Whize > Luxury Living > Exclusive City Life1.535

Households living in high-end urban areas, enjoying cultural activities and premium services.

Whooz NL > Whize > Luxury Living > Exclusive Elite2.832

Elite households with high income, exclusive social networks, and luxury consumption patterns.

Whooz NL > Whize > Luxury Living > Exclusive Family Life9.099

Affluent families enjoying premium lifestyle, exclusive leisure, and high-end education.

Whooz NL > Whize > Luxury Living > Exclusive Seniors6.938

Affluent seniors living luxury lifestyles, with focus on comfort, travel, and leisure.

Whooz NL > Whize > Luxury Living > Young and Exclusive4.459

Young adults with high income enjoying exclusive experiences and premium urban life.

Whooz NL > Whize > Modest Elderly29.653

Older households with modest means, typically retired, valuing stability, simplicity, and local community.

Whooz NL > Whize > Modest Elderly > Content Apartment Seniors5.565

Content seniors living in apartments, satisfied with their lifestyle and social connections.

Whooz NL > Whize > Modest Elderly > Old Row House Seniors7.413

Older seniors in later retirement stages, valuing routine, social stability, and low-risk lifestyles.

Whooz NL > Whize > Modest Elderly > Sober Apartment Seniors7.206

Seniors living simply in apartments, focusing on frugal but comfortable living and local engagement.

Whooz NL > Whize > Modest Elderly > Young Row House Seniors9.418

Younger seniors enjoying their early retirement years, often still active and managing finances carefully.

Whooz NL > Whize > Planning and Running109.372

Ambitious households managing busy lives, careers, and family responsibilities.

Whooz NL > Whize > Planning and Running > Advanced Success Families11.861

Highly successful families with established careers and affluent lifestyle.

Whooz NL > Whize > Planning and Running > Career Makers with Kids21.829

Professionals with children actively balancing career growth and family life.

Whooz NL > Whize > Planning and Running > Career Makers with School Leavers6.527

Households supporting children leaving school while pursuing career advancement.

Whooz NL > Whize > Planning and Running > Career Makers with Teens13.875

Professionals with teenagers balancing work commitments and adolescent needs.

Whooz NL > Whize > Planning and Running > Career Makers with Toddlers28.876

Households with toddlers managing early career demands and childcare responsibilities.

Whooz NL > Whize > Planning and Running > Career Makers without Kids7.672

Ambitious professionals focusing fully on career and lifestyle aspirations without children.

Whooz NL > Whize > Planning and Running > Young Success Families10.844

Young families achieving career and financial growth, balancing ambition and family life.

Whooz NL > Whize > Rural Freedom52.963

Households valuing countryside life, space, and outdoor activities, often with family.

Whooz NL > Whize > Rural Freedom > Country Life with Children14.361

Families enjoying rural lifestyle with children, focusing on outdoor activities and community.

Whooz NL > Whize > Rural Freedom > Country Life with School Leavers12.970

Households with school-leaving children enjoying spacious outdoor environments.

Whooz NL > Whize > Rural Freedom > Older Country Life10.140

Older adults enjoying rural life for peace, simplicity, and outdoor activities.

Whooz NL > Whize > Rural Freedom > Simple Country Life5.697

Households living simply in rural areas, balancing practical needs and nature.

Whooz NL > Whize > Rural Freedom > Spacious Country Life5.827

Households valuing open landscapes, freedom, and outdoor pursuits, often with luxury living.

Whooz NL > Whize > Rural Freedom > Successful Country Life8.685

Affluent rural households combining high income with spacious, active lifestyles.

Whooz NL > Whize > Rural Freedom > Younger Country Life5.446

Young adults embracing countryside living for space, freedom, and active lifestyle.

Whooz NL > Whize > Urban Dynamics20.627

Urban households embracing fast-paced city life, diversity, and cultural engagement.

Whooz NL > Whize > Urban Dynamics > Beginning City Buyers4.483

Young city dwellers buying first properties, balancing urban lifestyle and affordability.

Whooz NL > Whize > Urban Dynamics > Established City Dwellers5.378

Established urban residents with stable jobs, valuing convenience and social networks.

Whooz NL > Whize > Urban Dynamics > Hip and Urban3.057

Trend-conscious urban households enjoying social, cultural, and lifestyle experiences.

Whooz NL > Whize > Urban Dynamics > Metropolitan Family Hustle3.331

Families living in large cities managing busy urban life with children and work commitments.

Whooz NL > Whize > Urban Dynamics > Urban Buying Families8.508

Urban families owning homes, balancing property investment, family needs, and city life.

Whooz NL > Whize > Young and Hopeful16.549

Young households starting careers, building families, and pursuing ambitions.

Whooz NL > Whize > Young and Hopeful > Buying Starters7.075

Young households buying first property, managing finances carefully while investing in home ownership.

Whooz NL > Whize > Young and Hopeful > Career Starters4.851

Young professionals entering the workforce, focused on career growth and income stability.

Whooz NL > Whize > Young and Hopeful > Flying Starters3.095

Ambitious young starters with dynamic lifestyles, pursuing opportunities for growth and social engagement.

Whooz NL > Whize > Young and Hopeful > Starters without Money2.020

Young adults with very limited funds, prioritizing essential living costs while pursuing career or education.

Economy

Economy860.031

These economically-minded individuals are deeply invested in understanding the forces that shape markets, industries, and financial systems. They seek accurate data, in-depth analysis, and thoughtful perspectives on economic trends and policies. For them, the economy is a complex ecosystem of opportunities and challenges, requiring constant attention and engagement. With a strong interest in global and local economic developments, they actively follow market movements, government regulations, and business innovations, contributing to conversations on financial growth and sustainability.

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Economy Contextual, Business & Finance, Finance, Finance Investors, Business Startups, Small and Medium business, Economy and Employment (Elections)

Economy Contextual53.419

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Economy, Business & Finance, Business & Finance Contextual, Finance, Finance Contextual, Economy and Employment (Elections), Economy and Employment (Elections) Contextual

Education

Education333.752

Education seekers are motivated individuals who are passionate about expanding their knowledge and advancing their academic or professional qualifications. They are deeply interested in exploring various educational opportunities, enhancing their learning capabilities, and reaching personal or career goals. Education seekers follow trends and developments in the education sector, such as online learning platforms, educational technologies, new teaching methods, and shifting demands in the job market related to skills.

Education Contextual24.823

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Education, Education (Elections), Education (Elections) Contextual, Students, Back to School, Households > Education > Higher Education, Households > Education > Secondary Education

Elections

Climate (Elections)1.618.184

Political enthusiasts in the election theme of Climate.

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Climate (Elections) Contextual, Nitrogen Emissions (Elections), Environment, Nature lovers, Sustainability - Green Energy, Economy and Employment (Elections), Housing/Accommodation (Elections)

Climate (Elections) Contextual7.024

Brandsafe articles related to elections topic climate

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Climate (Elections), Gas Extraction (Elections) Contextual, Nitrogen Emissions (Elections) Contextual, Environment Contextual, Sustainability - Green Energy, News & Politics Contextual, Economy and Employment (Elections) Contextual

Economy and Employment (Elections)1.880.156

Political enthusiasts in the election theme of Economy and Employment

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Economy and Employment (Elections) Contextual, Economy, Economy Contextual, Business & Finance, Business & Finance Contextual, Pensions (Elections), Housing/Accommodation (Elections)

Economy and Employment (Elections) Contextual21.980

Brandsafe articles related to elections topic economy and employment

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Economy and Employment (Elections), Economy Contextual, Economy, Business & Finance, Business & Finance Contextual, Pensions (Elections) Contextual, Housing/Accommodation (Elections) Contextual

Education (Elections)848.437

Political enthusiasts in the election theme of Education.

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Education (Elections) Contextual, Economy and Employment (Elections), Health Care (Elections), Housing/Accommodation (Elections), Climate (Elections), News & Politics, Education

Education (Elections) Contextual6.096

Brandsafe articles related to elections topic education

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Education (Elections), Economy and Employment (Elections) Contextual, Health Care (Elections) Contextual, Housing/Accommodation (Elections) Contextual, Immigration and Integration (Elections) Contextual, Climate (Elections) Contextual, Pensions (Elections) Contextual

Gas Extraction (Elections)624.049

Political enthusiasts in the election theme of Gas Extraction.

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Climate (Elections), Nitrogen Emissions (Elections), Economy and Employment (Elections), Housing/Accommodation (Elections), Health Care (Elections), Environment, News & Politics

Gas Extraction (Elections) Contextual1.677

Brandsafe articles related to elections topic Gas Extraction

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Gas Extraction (Elections), Nitrogen Emissions (Elections) Contextual, Climate (Elections) Contextual, Economy and Employment (Elections) Contextual, Environment Contextual, Sustainability - Green Energy, News & Politics Contextual

Health Care (Elections)1.985.540

Political enthusiasts in the election theme of Healthcare.

Health Care (Elections) Contextual6.771

Brandsafe articles related to elections topic health care

Housing/Accommodation (Elections)832.532

Political enthusiasts in the election theme of Housing/Accommodation.

Housing/Accommodation (Elections) Contextual3.765

Brandsafe articles related to elections topic Housing/Accomodation

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Housing/Accommodation (Elections), Economy and Employment (Elections) Contextual, Health Care (Elections) Contextual, Immigration and Integration (Elections) Contextual, Nitrogen Emissions (Elections) Contextual, Pensions (Elections) Contextual, News & Politics Contextual

Immigration and Integration (Elections)1.050.077

Political enthusiasts in the election theme of Immigration and Integration.

Immigration and Integration (Elections) Contextual3.093

Brandsafe articles related to elections topic Immigration and Integration (Elections)

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Immigration and Integration (Elections), News & Politics, News & Politics Contextual, Economy and Employment (Elections), Health Care (Elections), Housing/Accommodation (Elections), Climate (Elections)

Nitrogen Emissions (Elections)742.315

Political enthusiasts in the election theme of Nitrogen Emissions.

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Nitrogen Emissions (Elections) Contextual, Climate (Elections), Environment, Nature lovers, Sustainability - Green Energy, Economy and Employment (Elections), Housing/Accommodation (Elections)

Nitrogen Emissions (Elections) Contextual6.333

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Climate (Elections) Contextual, Environment Contextual, Nitrogen Emissions (Elections), News & Politics Contextual, Economy and Employment (Elections) Contextual, Housing/Accommodation (Elections) Contextual, Gas Extraction (Elections) Contextual

Pensions (Elections)2.581.625

Political enthusiasts in the election theme of Pension.

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Pensions (Elections) Contextual, Economy and Employment (Elections), Health Care (Elections), Housing/Accommodation (Elections), News & Politics, Retirement, 65+

Pensions (Elections) Contextual8.022

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Pensions (Elections), Retirement, Economy and Employment (Elections) Contextual, Health Care (Elections) Contextual, Housing/Accommodation (Elections) Contextual, 65+, 56-65

Security Defense/Police (Elections)3.119.440

Political enthusiasts in the election theme of Security (Defense/Police).

Security Defense/Police (Elections) Contextual9.782

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Security Defense/Police (Elections), News & Politics Contextual, News & Politics, Municipality and policy, Economy and Employment (Elections) Contextual, Health Care (Elections) Contextual, Housing/Accommodation (Elections) Contextual

Entertainment

Entertainment344.838

Media-entertainment enthusiasts have a passion for everything related to films, television series, music, books, games, and other forms of media entertainment. Some keywords: category/entertainment gossip, Showbusiness

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Entertainment Contextual, Movie Lovers, Music lovers, Game Lovers, Books and literature, Series, Multimedia Lovers

Entertainment Contextual159.822

Brandsafe articles related to the topic Entertainment

Environment

Environment329.430

This group of people is passionate about sustainability and is committed to environmental conservation and promoting a sustainable lifestyle. Some keywords: sustainability, electric bike, electric car, alternative energy, energy advice, climate change, sustainable construction, sustainable entrepreneurship, sustainable living, sustainable investment, environmentally conscious, ecological living, ecological construction, ecological living, home

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Environment Contextual56.043

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Nature lovers600.893

Nature enthusiasts have a deep passion for the natural world, enjoy outdoor activities, hiking, camping, and exploring ecosystems. Some keywords: nature, climate change, global warming, environmental conservation, parks, ecosystem, environment, recreational activities

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Nature lovers Contextual43.945

Brandsafe articles related to nature or the natural world

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Sustainability - Green Energy1.969.757

This group of people is passionate about sustainability and is committed to environmental conservation and promoting a sustainable lifestyle. Therefore they are highly interested in green energy. Some keywords: green energy, green electricity, save energy, sustainable living, climate-conscious living, energy cooperative, home insulation, insulation subsidies, LED lighting, energy coach, energy dashboard, energy supplier Netherlands, green electricity suppliers, energy tax, net metering scheme, solar energy, solar panel quotes, buy solar panels, solar panel efficiency, compare solar panels, smart meter, smart thermostat, energy consumption monitor, LED bulbs, home charging station

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Environment, Nature lovers, Automotive Green Vehicles, Automotive - Electric, AMV - Automotive - Fuel - Electric Vehicle Intent, Sustainability (H), Climate (Elections)

Families

Families & Relations1.308.385

This group of people has a special interest in understanding, strengthening, and maintaining family bonds and relationships. Some keywords: IAB Families & Relations, Relationship Partner

Families & Relations Contextual77.327

Brandsafe articles related to the topic families and relationships

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Families & Relations, Family with Kids, Family Empty Nesters, Marriage, Family Kids Toys, Family DINKY, Family Mothersday

Family DINKY1.457.829

DINK (Double Income, No Kids) enthusiasts have a specific interest in leading a lifestyle as a couple with two incomes and no children They value the freedom and flexibility that this life stage offers. Some keywords: DINK (Double Income No Kids), Dual-income household, Childless couple, Childfree lifestyle, Empty nesters, Family planning choice, Couples without children, No children by choice, Economic childlessness, Two-income households, Non-parenting lifestyle, Financial independence, Childless by design, Life without kids, Married without children

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Family DINKY Contextual4.469

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Family Empty Nesters1.615.538

Empty nesters are individuals who are in a life stage where their children have left home to be on their own This group shows specific interest in dealing with the changes and opportunities that arise after the children have left home. Some keywords: Families with kids above 45 years

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Family Empty Nesters Contextual13.640

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Family Kids Toys208.166

Children's toy enthusiasts have a special interest in exploring and selecting educational and entertaining toys for children They understand the importance of toys in developing skills. Some keywords: Children's toys

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Family > Children, Family with Kids, Family Shopping, Christmas, Santa Claus, Back to School, Puzzle lovers

Family Kids Toys Contextual8.290

Brandsafe articles related to toys for kids

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Family Mothersday1.662.738

Mother's Day celebrants have a special interest in celebrating and honoring mothers and mother figures. Some keywords: Families with kids and online shoppers, discount lovers, webshop visitors

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Family with Kids, Online Shopper, Discount Lovers, Families & Relations, Family Kids Toys, Family > Children, Family Prosperous

Family Mothersday Contextual53.984

Brandsafe articles related to the topic mothersday

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Family Prosperous1.587.394

Higher-income families have a specific lifestyle and interest in managing their finances and enjoying certain privileges that come with their higher income level. Some keywords: Wealthy households, Affluent families, Well-to-do families, Prosperous households, High-income families, Comfortable living, Financially successful families, Well-off households, Affluence and prosperity, Financial stability, Economic well-being, Successful parenting, High-earning families, Financial security, Wealth accumulation

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Family Prosperous Contextual1.440

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Family with Kids3.086.883

This group of readers devours stories about families with children, seeking insight into the complexity of parenting, family bonds, and the joys and challenges of parenthood They cherish realistic and emotional stories that capture the essence of family interactions Whether it's novels, non-fiction, or self-help, these readers want to be inspired by the world of family life. Some keywords: kids, after-school care, adolescents, babies, baby layette, elementary school, childbirth, breastfeeding, stroller, childcare center, teenagers, birth, family, child benefit, children, children's sizes, childcare, stroller, toddler

Family with Kids Contextual73.441

Brandsafe articles related to families who have children

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Marriage760.659

Wedding enthusiasts have a special interest in everything related to weddings, from planning and organization to the celebration of love between two people. Some keywords: marriage, wedding, prenuptial agreement, wedding car, wedding dress, wedding plans, community of property, registered partnership, marriage certificate, limited community of property, wedding location

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Families & Relations, Romance, Style and Fashion, Travel, Real Estate, Events & Festivals, Luxurious lovers

Marriage Contextual14.289

Brandsafe articles related to marriage and weddings

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Marriage, Families & Relations, Families & Relations Contextual, Romance, Family with Kids, Family Empty Nesters, First home

Fashion & Beauty

Athletic wear570.628

This target audience has an intense interest in athletic wear and eagerly reads about athleisure styles, performance-oriented outfits, and emerging sports fashion trends They aim for a seamless blend of comfort and style, both inside and outside the gym, and see sport-related clothing as a statement of their active lifestyle. Some keywords: People with an above-average interest in sportswear have a passionate fascination for the latest trends, technologies, and designs in the world of athletic clothing, appreciating both style and functionality

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Athletic wear Contextual, Style and Fashion, Style and Fashion Intent, Sports, Sports Contextual, Fit&health lovers Intent, GYM Lovers

Athletic wear Contextual3.205

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Lingerie and swimwear431.844

This target audience is fascinated by the world of lingerie and swimwear and enjoys immersing themselves in content about sophisticated styles, fits, and trends Their curiosity about intime wear knows no bounds as they strive for comfort, self-expression, and a touch of luxury in their wardrobe. Some keywords: Lingerie and swimwear lovers

Lingerie and swimwear Contextual2.511

Brandsafe articles related to lingerie and swimwear

Shoe lovers711.998

These readers have an insatiable passion for shoes and enjoy delving into content about all types of footwear They seek insights into styles, designs, and trends, viewing shoes as a way to express their personality and taste. Some keywords: shoes, heels, boots, shoe, loafer, Dr. Martens, Nike, sneakers

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Style and Fashion, Style and Fashion Intent, Athletic wear, Athletic wear Contextual, Online Shopper, Online Shopper Contextual, Lingerie and swimwear

Style and Fashion827.068

These readers are fascinated by the world of fashion and beauty They consume content on the latest trends, makeup, styling tips, and brand innovations Seeking inspiration for their own style and grooming, they like to stay updated on everything related to fashion and beauty. Some keywords: anti-age, balm, beauty, botox, cellulite, collagen, cosmetics, day cream, dermatologist, electrolysis, exfoliation, eyeliner, facelift, figure correction, skincare, hydrate, lifestyle, lip gloss, lipstick, fashion show, fashion trends, fashion weeks, fashion world, fashion designer

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Style and Fashion Intent, Style and Fashion Contextual, Athletic wear, Lingerie and swimwear, Shoe lovers, Luxurious lovers, Lifestyle

Style and Fashion Contextual69.620

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Style and Fashion, Style and Fashion Intent, Athletic wear, Lingerie and swimwear, Shoe lovers, Athletic wear Contextual, Lingerie and swimwear Contextual

Style and Fashion Intent54.064

Visitors to De Telegraaf Webshop or Groupdeal who have an interest in fashion & beauty.

Finance

Finance2.793.581

The reader is interested in various aspects of finance, such as personal finance, investments, financial planning, and taxes They may be looking for information and advice to achieve their financial goals and secure their financial future Financial enthusiasts may engage with various sources of information, including books, magazines, websites, podcasts, and financial advisors. Some keywords: Category all finance, business

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Personal Finance, Finance Investors, Finance Saving, Finance Banking, Business & Finance, Mortgage, Real Estate

Finance Banking828.891

The persona focuses on various aspects of corporate finance, such as providing loans and credits to businesses, assessing the financial health of companies, and advising companies on their financial strategies. Some keywords: IABClass Business & Finance, stock markets, stocks, shareholders, entrepreneurship, entrepreneurs, investments, business law, own business, financing, loans, business plan, venture capital, VAT return, VAT, VAR statement, payroll

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Finance, Finance Investors, Business & Finance, Business Startups, Self Employed, Management, Consultancy & Self employed, Small and Medium business

Finance Banking Contextual42.572

Brandsafe articles related to the topic Banking and Finance

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Finance Contextual81.006

Brandsafe articles related to financing

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Finance, Finance Banking, Finance Investors, Finance Saving, Personal Finance, Business & Finance, Mortgage

Finance Cryptocurrency843.369

This target audience is passionate about cryptocurrencies and spends a lot of time reading and researching everything related to this topic They aim to expand their knowledge of blockchain technology, digital currency, and the functioning of financial markets Both experienced cryptocurrency traders and newcomers to the crypto world are part of this group. Some keywords: crypto, cryptocurrency, cryptocurrency wallet, cryptocurrency exchange, blockchain, bitcoin, bitcoins, Libra, altcoin, altcoins, mining, ethereum, ethereums, XRP, litecoin, litecoins, bitcoin cash, EOS, Binance Coin, Bitcoin SV, Tether, Tron, Cardano, Stellar business

Finance Cryptocurrency Contextual1.838

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Finance Investors1.900.964

Investors are individuals who actively engage in investing their money to achieve financial returns They have an interest in various investment instruments, such as stocks, bonds, real estate, investment funds, and cryptocurrency Investors are often looking for information on market trends, company and sector analysis, risk management, and portfolio diversification. Some keywords: Investing, Stock Trading, Bank Loans, Sustainable Investing, Sustainable Investment, Green Investing, ESG Investing, Investment Funds, Stocks, Bonds, investing, return, smart investors, broker, solvency, AAA, AEX, AIM, AMX, ANW, AVA business

Finance Investors Contextual19.136

Brandsafe articles related to investments

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Finance Saving665.072

People with an interest in personal finance are focused on managing their finances, with an emphasis on saving, and making informed decisions to optimize their financial well-being. Some keywords: savings account,interest income,emergency fund,automatic saving,budgeting,savings plan,cash reserves,expense control,piggy bank,investment account,short-term goals,long-term goals,financial planning,financial buffer, savings goals,savings motivation,interest rates,periodic saving, expense analysis,financial discipline,saving routine

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Finance Saving Contextual3.229

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Personal Finance614.398

People with an interest in personal finance are focused on understanding and managing their finances, with an emphasis on budgeting, investing, saving, and making informed decisions to optimize their financial well-being. Some keywords: IAB-PersonalFinance, loan, financial, digital intruders, sustainable banking, financial services, internet banking, mobile banking, phone banking, IBAN, bank, banking crisis, bank fraud, bank account, checking account

Personal Finance Contextual76.689

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Personal Finance, Finance Contextual, Finance, Finance Banking Contextual, Finance Investors Contextual, Finance Saving Contextual, Finance Cryptocurrency Contextual

Fine Art

Fine Art130.797

This group of consumers have an above average interest in art.

Fine Art Contextual26.656

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Food&Drinks

Baking lovers1.507.771

These readers love baking cakes and sweets and read content about baking techniques, decoration ideas, and delicious recipes Their passion for creating tasty masterpieces knows no bounds as they strive for perfection in every sweet creation. Some keywords: Apple pie, chocolate cake, etc

Baking lovers Contextual13.275

Brandsafe articles related to baking

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Baking lovers, Foodies Contextual, Foodies, Kitchen, BBQ Contextual, BBQ, Hobby & Interests Contextual

BBQ294.290

A passion for outdoor cooking, grilling, and creating tasty dishes over open flames, often in the context of social gatherings and camaraderie. Some keywords: camping, camping, barbecue, BBQ, caravan, tent, sauce, sauces, Remia, camping association, barbecuing, snacks, recipes, charcoal, frying, camper, camping trip

BBQ Contextual12.278

Brandsafe articles related to barbecuing

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Beer Lovers334.699

People with an interest in various beers are enthusiastic connoisseurs who enjoy exploring different beer styles, flavors, and brewing traditions, always looking for new experiences within the world of beer. Some keywords: arctic, ale, Leffe Blond, Allsopp, Crodino, Corona Premier, Untappd, Gulpener, beer drinkers, Lowlander Beer, Winter IPA, Grolsch, Pilsner beer, Budweiser, Carlsberg, Bavaria, Amstel beer, Beerwulf, Trappist, Tripel, Jopen, Oettinger Ale, Hertog Jan, Hoegaarden, wheat beer

Beer Lovers Contextual5.306

Brandsafe articles related to beer or special beers

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Biological573.978

People with an interest in organic food are fascinated by healthy and sustainable food choices, often focused on natural farming methods and minimizing artificial ingredients in their diet. Some keywords: organic food, organic products, health food, natural food store, healthy bakers, Bragg, Sonnentor, House of Nature, physalis, organic food, biodiversity

Biological Contextual55.133

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Coffee lovers1.225.358

The coffee lover, a passionate explorer of flavors, finds joy in every aromatic sip and embraces coffee as an art that enchants all the senses. Some keywords: coffee, cups, Douwe Egberts, Nescafe, Nescafé, latte, cappuccino, espresso, coffee beans, filter coffee, barista, Starbucks, instant coffee, coffee guys, coffee maker, Nespresso

Coffee lovers Intent14.960

Looking for coffee products in Groupdeal or Telegraaf webshop

Foodies920.380

This group of people has a passion for food and enjoys discovering new flavors, culinary trends, and unique dining experiences. Some keywords: Mexican restaurant, food and drink, Mexican dishes, Thai food, Thai restaurant, Surinamese food, Surinamese restaurant, Thai cuisine, fusion cuisine, Heston Blumenthal, global cuisine, haute cuisine, regional dishes, MasterChef, Michelin Guide, food

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Foodies Intent, Foodies Contextual, Baking lovers, Wine lover, BBQ, Coffee lovers, Vegan/vegetarian

Foodies Contextual67.491

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Foodies, Foodies Intent, BBQ Contextual, Baking lovers Contextual, Beer Lovers Contextual, Vegan/vegetarian Contextual, Wine lover Contextual

Foodies Intent12.216

Visitors to De Telegraaf Webshop or Groupdeal who have an interest in food and/or food related articles

Junkfood386.766

People with an interest in junk food prefer foods with lower nutritional value but high taste and enjoy exploring various aspects of these culinary pleasures, from flavor combinations to the impact on health. Some keywords: hamburgers, pizza, fries, etc.

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Junkfood Contextual5.516

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Non alcoholic drinks414.500

This group of people has an interest in discovering and enjoying non-alcoholic beverages and soft drinks They look for refreshing, flavorful, and high-quality drink options without alcohol Non-alcoholic and soft drink enthusiasts are interested in a wide range of beverages, including alcohol-free beer, mocktails, non-alcoholic wines, sparkling waters, and various soft drink variants.

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Wine lover, Beer Lovers, Foodies, Coffee lovers, Biological, Vegan/vegetarian, Snacks

Snacks1.305.424

This target audience has a deep love for indulgent snacks, especially classic comfort foods like fries, hamburgers, and chips. They enjoy exploring different flavors, textures, and styles of these snacks, whether from popular fast-food chains or local favorites. For them, snacks are not just a quick bite but a source of enjoyment and satisfaction, often shared with friends or as a treat after a long day. They seek variety in their snacking experiences, ranging from gourmet twists on traditional fast food to discovering the latest trend in snacks.

Vegan/vegetarian498.880

Vegans and vegetarians are individuals who follow a lifestyle in which they do not consume animal products They have an interest in plant-based nutrition, animal-friendly alternatives, and reducing animal suffering Vegans not only avoid meat and fish but also dairy products, eggs, and other animal-derived ingredients, while vegetarians do not eat meat but consume dairy and egg products. Some keywords: vegan, veggie, vegetarian, vegetarian

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Vegan/vegetarian Contextual4.274

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Wine lover555.746

Wine enthusiasts have an interest in exploring different wines, understanding wine regions, grape varieties, and tasting techniques, and often enjoy coming together with others to toast various wines and enrich the culinary experience. Some keywords: wine, Merlot, Cabernet, Chianti, house wine, Vino Tinto, Chardonnay, Sauvignon Blanc, Pinot Noir, Shiraz, food and drink, sparkling

Wine lover Contextual3.400

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Gambling

Gambling621.413

The persona loves gambling and enjoys reading content about games of chance, such as casino games, sports betting, and lotteries. Some keywords: Gambling, betting, gambling tax, lottery, toto, postcode lottery, state lottery, scratch cards, gambling, betting, casino, jacksnl, Jack's Casino, Holland Casino, Gambling Authority

Gameshow lovers685.142

The game show enthusiast persona is enthusiastic about interactive television programs, enjoys challenging puzzles and competitive elements, and is always ready for a dose of entertainment and mental challenge. Some keywords: Wie is de Mol?, Miljoenenjacht, De Slimste Mens, Eén tegen 100, Lingo, Ik hou van Holland, Expeditie Robinson, The Voice of Holland, Rad van Fortuin, Holland's Got Talent, Postcode Loterij Miljoenenjacht, De Verraders, Ranking the Stars, BankGiro Loterij: The Wall, Hunted

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Entertainment, Entertainment Contextual, Game Lovers, Game Lovers Contextual, Puzzle lovers, Series, TV Lovers Contextual

Gender distribution

Female1.196.223

Gender from our CRM system and look a likes

Male1.613.947

Gender from our CRM system and look a likes

Health

Allergies115.006

The allergy-interested persona is curious about allergic reactions, food intolerances, and environmental factors that cause them, with a strong motivation to understand and promote well-being. Some keywords: Skin condition, allergy, hay fever, allergies, allergic, pets, dust mites, pollen, hay fever season

Allergies Contextual7.200

Brandsafe articles related to allergies

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Allergies, Health, Health Contextual, Medical Health, Medical Health Contextual, Care, Care Contextual

Amnesia358.345

Compassionate individuals dedicated to understanding dementia and memory disorders. They are caregivers, researchers, and advocates, driven by a deep concern for cognitive health. Always seeking knowledge and support, they aim to improve lives and find solutions.

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Health, Medical Health, Care, Amnesia Contextual, 65+, 56-65, Whooz NL > Whize > Modest Elderly

Amnesia Contextual15.283

Brandsafe articles related to amnesia, dementia or Alzheimer

Care45.305

The healthcare-interested persona is passionate about understanding and improving medical care, with a deep interest in medical developments, health policies, and the well-being of individuals Additionally, they enjoy reading content about the ins and outs of health insurance. Some keywords: Health, medical treatment, health care policy, diet, dietary supplements, medical procedure, medicine, herbal medicine, holistic medicine, traditional Chinese medicine, Western medicine, preventive medicine, vaccines, therapy

Care Contextual8.560

Brandsafe articles related to health care (insurance)

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Health, Medical Health, Insurance Health, Health Care (Elections), Health Contextual, Medical Health Contextual, Care

Charity (Cancer)818.080

The audience within the segment consists of avid readers about cancer and it's research Some keywords: Kankeronderzoek, chemotherapie, radiotherapie, immunotherapie tumor, kankerdiagnose

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Health, Medical Health, Charity (Cancer) Contextual, Care

Charity (Cancer) Contextual6.168

Brandsafe articles related to charity

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Charity (Cancer), Care Contextual, Care, Health Contextual, Health, Medical Health Contextual, Medical Health

Elderly care518.481

This segment targets users who have visited at least 4 pages with content about elderly care topics (such as home care, nursing homes, dementia care, caregiver support, senior housing, and related healthcare services) during a specific time period.

Health1.013.212

Health fanatics are passionately involved in their health and strive for optimal physical and mental well-being They are actively engaged in a healthy lifestyle and have an interest in various aspects of health and well-being, such as nutrition, fitness, mindfulness, and self-care. Some keywords: Healthy living, telegraph/lifestyle/health, fit and healthy, sports and fitness, healthy eating, health and fitness, green food, acupressure, acupuncture, breathing exercises, aerobics, weight loss, slimming tablets, losing weight

Health Contextual96.430

Brandsafe articles related to the topic health

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Health, Medical Health, Care, Vitamins lovers, Weight care, Allergies, Charity (Cancer)

Medical Health989.171

Individuals focused on medical health are engaged with clinical care, preventive treatments, and healthcare solutions. They seek information on medical news, diagnostics, therapies, medication, and professional healthcare advice. This audience is attentive to managing conditions, understanding treatments, and staying updated on medical innovations. Keywords: medical news, healthcare, preventive medicine, doctors, hospitals, diagnostics, medication, therapy, chronic care, vaccinations, rehabilitation.

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Health, Care, Allergies, Amnesia, Charity (Cancer), Vitamins lovers, Weight care

Medical Health Contextual80.328

Brandsafe articles related to medical health

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Health, Medical Health, Health Contextual, Care, Care Contextual, Allergies, Vitamins lovers

Sustainability (H)474.549

Individuals with an interest in healthy sustainability are passionate about promoting a healthy lifestyle and making sustainable choices. Some keywords: This group of people has an interest in health and sustainability

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Health, Sustainability - Green Energy, Environment, Nature lovers, Fit&health lovers Intent, Automotive Green Vehicles, Vitamins lovers

Sustainability (H) Contextual1.021

Brandsafe articles related to health and the environment

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Sustainability - Green Energy, Sustainability (H), Health Contextual, Environment Contextual, Nature lovers Contextual, Automotive Green Vehicles Contextual, Biological Contextual

Vitamins lovers804.889

Interested in vital health. From boosters to supplements. Choosing a balanced life with nutritional support

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Health, Medical Health, Weight care, Fit&health lovers Intent, Biological, Vegan/vegetarian

Vitamins lovers Contextual23.559

Brandsafe articles related to vitamines, from boosters to supplements

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Vitamins lovers, Health, Medical Health, Fit&health lovers Intent, Weight care, Care, Health Contextual

Weight care1.046.127

The weight loss-interested persona actively seeks to understand healthy eating habits and exercise with a determination to lose weight and achieve a healthy lifestyle. Some keywords: Overweight, obesity, gastric reduction, body mass index, overweight, gastric band

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Health, Medical Health, Vitamins lovers, Biological, Fit&health lovers Intent, GYM Lovers, Running

Weight care Contextual34.826

Brandsafe articles related to weightcare

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Weight care, Health, Health Contextual, Fit&health lovers Intent, Vitamins lovers, Biological, GYM Lovers

Hobby

Hobby & Interests317.795

They are curious and passionate individuals who thrive on exploring new hobbies and interests. Whether it’s diving into a new craft, perfecting a skill, or learning about the latest trends, these enthusiasts are always seeking fresh inspiration. They enjoy immersing themselves in activities that fuel their creativity, from photography and painting to fitness and outdoor adventures. Always open to new experiences, they balance their busy lives by dedicating time to the hobbies they love, whether solo or shared with friends. Some keywords: creativity, exploration, DIY projects, outdoor activities, personal growth, and skill development.

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Hobby & Interests Contextual, DIY, Photography, Fine Art, Fit&health lovers Intent, Nature lovers, Books and literature

Hobby & Interests Contextual29.796

Brandsafe articles related to the topic hobbies and interests

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Hobby & Interests, Full BrandSafe content, Books and literature, Culture Lovers, Nature lovers, DIY, Game Lovers

Photography528.664

The photography-interested persona has a keen eye for creative compositions, technical details, and visual storytelling and enjoys capturing memorable moments through images. Some keywords: Photography, camera, action cam, Photoshop, photo editing software, Photo editing, Aperture, Shutter speed, DSLR, Digital photography, Depth of field, Polarizing filter

Home

Appliances685.183

This group of readers is interested in everything about household appliences. Some keywords: Refrigerator, Washing machine, Dishwasher, Oven, Microwave, Coffee maker, Toaster, Blender, Food processor, Vacuum cleaner, Iron, Hair dryer, Air conditioner, Heater, Ceiling fan, Electric kettle, Clothes dryer, Freezer, Stove, Garbage disposal

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Houshold Supplies Intent, Home & Garden, Home Interior, Kitchen, DIY, First home, Electronics lovers Intent

DIY1.326.927

These passionate DIY enthusiasts embrace home projects as their creative outlet They read content about DIY furniture, painting projects, and garden renewals DIY is a symphony of craftsmanship and satisfaction for them, a dance of creation and improvement. Some keywords: DIY (Do It Yourself), Home improvement, Self-help, Handicraft, Self-reliance, Self-made, Personal projects, Craftsmanship, Homemade, Self-sufficiency, Independent work, Handyman work, Individual projects, Home repair, Self-guided tasks, Self-maintenance, Autodidacticism, Self-constructed, Self-constructed projects

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DIY Contextual, DIY Intent, Family DIY, Home & Garden, Home Interior, Garden lovers Intent, Households > House Ownership > Owner-occupied Home

DIY Contextual5.306

Brandsafe articles related to DIY projects

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DIY, DIY Intent, Family DIY, Home & Garden, Home & Garden Contextual, Home Interior, Home Interior Contextual

Family DIY716.236

Families who like to DIY

First home542.724

First home buyers, includes keywords such as Mortgage advice, first time home, realtors etc..

Home & Garden1.553.415

This segment targets users with strong interests in home, gardening, and interior design content during a specific time period. It includes users who have engaged at least 3 times with high-quality content about home and interior topics, gardening concepts like plants and garden tools, interior design elements, or home improvement categorie.

Home & Garden Contextual58.937

Brandsafe articles related to the topic Home and Garden

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Home & Garden, DIY, Home Interior, Real Estate, Mortgage, DIY Contextual, Home Interior Contextual

Home Interior1.854.347

These interior enthusiasts embrace the art of creating a home They long for timeless aesthetics, thoughtful decorations, and stylish design elements For them, home interior is a symphony of colors, textures, and furniture pieces, a creative dance between minimalist elegance, vintage charm, and contemporary trends. Some keywords: Interior design, Home decor, Household aesthetics, Indoor furnishings, Domestic styling, House ornamentation, Residential interior, Living space design, In-house decoration, Dwelling embellishment, Inner space decoration, House interior arrangement, Interior decoration, Home styling, Indoor home design, Residential decor, Domestic interiors, House environment, Interior atmosphere, Household interior decor

Home Interior Contextual47.677

Brandsafe articles related to home interior

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Home Interior, Home & Garden, Home & Garden Contextual, DIY, DIY Contextual, Real Estate, Real Estate Contextual

Kitchen1.204.290

Kitchen lovers have a passion for everything related to kitchens They are interested in the design, functionality, and aesthetics of kitchens Kitchen enthusiasts follow the latest trends in kitchen decor, kitchen equipment, and kitchen utensils. Some keywords: Kitchen appliances, kitchen design, Cooking

Mortgage721.072

Mortgage seekers are people interested in obtaining a mortgage for home purchase or real estate investment They are looking for information about mortgage options, interest rates, repayment schedules, and the required documentation. Some keywords: Mortgage, Home loan, Real estate financing, Property finance, Mortgage rates, Mortgage lenders, Mortgage brokers, Refinancing, Down payment, Fixed-rate mortgage, Adjustable-rate mortgage, Mortgage terms, Mortgage application, Mortgage approval, Loan-to-value ratio, Principal and interest, Mortgage insurance, Closing costs, Equity, Amortization schedule

Mortgage Contextual9.139

Brandsafe articles related to mortgages

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Mortgage, Real Estate, Real Estate Contextual, First home, Home & Garden, Insurance Home, Households > House Ownership > Owner-occupied Home

Real Estate797.921

Real estate enthusiasts have a strong interest in the real estate market and everything related to it They are interested in buying, selling, investing, and managing real estate Real estate enthusiasts follow market trends, price developments, and investment opportunities in various real estate segments, such as residential, commercial real estate, and real estate development. Some keywords: Real estate, Property, Housing market, Realtor, Listings, Real estate agent, Residential properties, Commercial properties, Real estate investment, Rental properties, Home buying, Property management, Real estate development, Housing prices, Mortgage rates, Foreclosure, Property appraisal, Investment properties, Housing affordability, Real estate transactions

You might also like (suggested by AI):

Real Estate Contextual, Mortgage, First home, Households > House Ownership > Owner-occupied Home, Households > House Ownership > Rental Home, Home & Garden, Insurance Home

Real Estate Contextual71.223

Brandsafe articles related to the topic Real Estate

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Real Estate, Mortgage, Mortgage Contextual, First home, Home & Garden, Home Interior, Real Estate Starters Contextual

Real Estate Starters Contextual1.019

Brandsafe articles related to starters regarding to Real Estate

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Real Estate, Real Estate Contextual, First home, Mortgage, Mortgage Contextual, Whooz NL > Whize > Young and Hopeful > Buying Starters, Home & Garden

Second recreation Home946.151

This group of readers has an interest in or owns a second (recreational) home. Some keywords: Second home, Vacation property, Holiday home, Weekend getaway, Retreat property, Summer cottage, Investment property, Seasonal residence, Recreational property, Vacation retreat

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Real Estate, Mortgage, Home & Garden, Home Interior, DIY, Travel, Culture, nature and travel lovers

Household Supplies

Houshold Supplies Intent1.016

Looking for household supplies in Groupdeal or Telegraaf webshop

Insurance

Insurance All1.571.884

Alle verzekeringen samen

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Insurance Business, Insurance Car, Insurance Death, Insurance Health, Insurance Home, Insurance Travel

Insurance Business321.107

This segment contains persons with a high interest in articles revolving around business related insurances. Some keywords: Claim explosion, flood insurance, business damage, disability insurance, health insurance, life insurance, pension insurance, keyman insurance, death risk insurance, inventory insurance, building insurance, business travel insurance, credit insurance, guarantee insurance, environmental insurance, professional liability, interruption insurance, contractual liability, employer liability, revenue insurance, business contents insurance, insurance policy, insurance advisor

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Insurance All, Business & Finance, Small and Medium business, Self Employed, Insurance Health, Insurance Death, Insurance Home

Insurance Car162.939

The auto insurance-interested persona has a deep interest in insurance aspects, coverage options, and rates related to vehicles and strives to make informed decisions for optimal protection. Some keywords: TAG: Insurance or car damage, car insurance, no-claim, all risk, WA casco, damage-free, repair company

Insurance Car Contextual2.054

Brandsafe articles related to car insurances

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Automotive, Automotive Contextual, Insurance All, Insurance Home, Insurance Travel, Finance, Personal Finance

Insurance Death613.918

Life insurance seekers are people interested in obtaining life insurance to provide financial protection for themselves and their loved ones They want information about different types of life insurance, such as term life insurance and funeral insurance, and the coverages they offer. Some keywords: Funeral, funeral policy, funeral and cremation, death and dying, DELA, Yarden, Monuta, funeral insurance

Insurance Death Contextual6.322

Brandsafe articles related to burial insurances

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Insurance All, Retirement, 65+, 56-65, Personal Finance, Finance Saving, Full BrandSafe content

Insurance Health1.102.039

Health insurance enthusiasts are individuals engaged in understanding and managing their health insurance They have an interest in various aspects of health insurance, including coverage, premiums, deductibles, and supplemental insurance. Some keywords: Health insurance company, health insurance, insuring orthodontics, health insurance, basic insurance, sickness fund, collective health insurers, orthodontics insurance during pregnancy, youth insurance, collective health insurance, best health insurance

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Insurance All, Health, Medical Health, Care, Personal Finance, Finance, Family with Kids

Insurance Health Contextual11.718

Brandsafe articles related to health insurances

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Insurance All, Health, Medical Health, Insurance Car Contextual, Insurance Home Contextual, Finance, Personal Finance

Insurance Home992.880

The home insurance-interested persona has a pronounced interest in all aspects of insurance coverage and policies related to homeownership and aims to protect and manage their home thoughtfully. Some keywords: Home contents insurance, Building insurance, glass insurance

You might also like (suggested by AI):

Insurance All, Insurance Car, Insurance Health, Home & Garden, Mortgage, Real Estate, Households > House Ownership > Owner-occupied Home

Insurance Home Contextual20.934

Brandsafe articles related to the topic home insurances

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Insurance Home, Insurance All, Insurance Car Contextual, Insurance Health Contextual, Real Estate, Mortgage, Home & Garden

Insurance Travel2.537.801

The travel insurance-interested persona has a great interest in the various aspects of travel insurance, coverages, and terms, with the goal of traveling worry-free and well-protected. Some keywords: Baggage insurance, Cancellation insurance, Travel assistance insurance, Worldwide coverage, Coverage, Premium, Deductible, Policy, Damage, Insurer, Coverage area

Insurance Travel Contextual94.616

Brandsafe articles related to travel insurances

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Travel, Travel Contextual, Insurance All, Insurance Health, City trip, Winter sports, Culture, nature and travel lovers

Lifestyle

Luxurious lovers1.022.333

These refined connoisseurs embrace the luxurious life as their ultimate pursuit They long for content about lavish retreats, haute couture, and the timeless allure of opulence For them, luxury is a symphony of elegance and pleasure, a harmonious dance between haute cuisine, exclusive travel, and designer creations. Some keywords: IAB-Home Garden, flower bed, house and interior, lawn, vegetable garden, houseplant, fertilizer, vegetable garden, germination, patio, plants, plant pot, potting soil, ornamental trees, ornamental shrubs, ornamental garden, pruning, spade, cultivation layer, garden, gardening, greenhouse, gardening tips, garden pond

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Automotive - Luxury, Whooz NL > Whize > Luxury Living, Style and Fashion, Travel, Fine Art, Households > Household Income > More than 2x Average, Households > Social Class > Social Class A

Media

Events & Festivals163.800

"Festival-goers" are enthusiastic participants in various festivals They enjoy the atmosphere, music, art, culture, and various activities that these events offer. Some keywords: festivals, Tomorrowland, Amsterdam Dance Event, Lowlands, Pinkpop, Awakenings, Kaaspop, 538 Koningsdag, Koningsdag, Hibernation Festival, Paaspop

Events & Festivals Contextual106.437

Brandsafe articles related to the topic events and festivals

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Events & Festivals, Entertainment Contextual, Entertainment, Culture Lovers Contextual, Culture Lovers, Music lovers, Music Lovers Contextual

Game Lovers111.482

The reader loves video games and often plays them for relaxation and entertainment They may be interested in different genres of video games, such as action, adventure, role-playing, strategy, or sports games Game lovers can engage with various platforms, including PC gaming, console gaming, or mobile gaming, and they may be looking for the latest games and accessories to enhance their experience. Some keywords: Rockstar Games, Electronic Arts, Pokemon, Age of Empires, Angry Birds, Assassin's Creed, Call of Duty, Electronic Arts, FIFA, Namco, Nintendo, PS4, PSP, Sega, SimCity, StarCraft, Tekken, Ubisoft, Xbox, gaming, PlayStation

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Entertainment, Entertainment Contextual, Movie Lovers, Movie Lovers Action/fantasy/thriller/sci-fi, Multimedia Lovers, Electronics lovers Intent, Tech and Computing

Game Lovers Contextual27.580

Brandsafe articles related to video gaming

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Game Lovers, Multimedia Lovers, Multimedia lovers Intent, Entertainment, Entertainment Contextual, Tech and Computing, Tech and Computing Contextual

Movie Lovers628.164

Movie lovers have a great passion for films and enjoy various genres, directors, and actors. Some keywords: Movies, films, series, Netflix, Videoland, Disney+, Film1, NPO Start, cinema, theater

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Movie Lovers Action/fantasy/thriller/sci-fi, Movie Lovers Comedy, Movie Lovers Marvel, Series, Multimedia Lovers, Entertainment, TV Lovers Contextual

Movie Lovers Action/fantasy/thriller/sci-fi334.971

Movie lovers have a great passion for films and enjoy various genres such as action, fantasy, thriller, and sci-fi. Some keywords: Action/fantasy/thriller/sci-fi movies

Movie Lovers Comedy88.659

Movie lovers have a great passion for films and enjoy various comedy genres. Some keywords: Comedy film titles

Movie Lovers Contextual30.220

Brandsafe articles related to the topic movies

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Movie Lovers, Movie Lovers Action/fantasy/thriller/sci-fi, Movie Lovers Comedy, Movie Lovers Marvel, Series, Entertainment, TV Lovers Contextual

Movie Lovers Marvel44.174

Movie lovers have a great passion for films and enjoy various Marvel films. Some keywords: Iron Man, The Incredible Hulk, Iron Man 2, Thor, Captain America, Doctor Strange, Avengers, Spider-Man, The Avengers, Ant-Man, Guardians of the Galaxy, Marvel, Black Widow, Captain Marvel

Multimedia Lovers124.522

These readers are passionate about multimedia and enjoy reading content about technology, entertainment, and digital creativity They want to stay updated on the latest developments and trends in the world of multimedia. Some keywords: movies, music-and-audio, pop-culture, technology-and-computing, video-gaming, television, YouTube.com, Telegraaf.nl/video/

Music lovers10.208

The audiophile knows and wants to know everything about music and is always up to date with the latest trends. Some keywords: music-and-audio, music city, Music Events, Spotify

Music Lovers Contextual79.129

Brandsafe articles related to the topic music

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Music lovers, Entertainment Contextual, Radio Lovers, Podcast listening, Entertainment, Multimedia Lovers, Events & Festivals

Podcast listening648.905

Podcast enthusiasts are avid listeners who enjoy the world of on-demand audio They are interested in various topics, such as news, science, technology, history, self-development, true crime, comedy, and more. Some keywords: Podcast, Telegraaf, Podcast, music, audio

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Music lovers, Radio Lovers, True crime, News & Politics, Science, Tech and Computing, Entertainment

Pop Culture Contextual75.874

Brandsafe articles related to pop culture

Radio Lovers534.026

Radio Lovers have a great passion for music which they listen on our radio stations like Radio Veronica, Slam!, 100% NL, Sunlite and Sublime.

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Music lovers, Podcast listening, Entertainment, Multimedia Lovers, Events & Festivals

Series595.284

These readers are immersed in the world of VOD series and devour content about streaming shows, binge-worthy stories, and entertainment trends They aim for engaging viewing experiences and want to stay updated on the latest and most immersive series. Some keywords: series on Netflix, Disney+, Videoland

Social Media777.704

This target audience is fascinated by the dynamic world of social media and enjoys content about trends, influencers, and online culture They seek insight into digital interactions and want to discover the latest developments and humorous aspects of the online world. Some keywords: Users coming from social networks

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Online Networker, Ambitious trend follower, Entertainment, Multimedia Lovers, Pop Culture Contextual, Lifestyle, Events & Festivals

TV Lovers Contextual31.468

Brandsafe articles related to the topic television

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Movie Lovers Contextual, Entertainment Contextual, Series, Multimedia Lovers, Full BrandSafe content, Movie Lovers, Podcast listening

Motivaction

Ambitious trend follower1.458.423

They are young and highly educated, driven, and at the beginning of a promising career They follow the latest trends, love luxury, and enjoy a relaxed sauna day or dinner with friends. Some keywords: 18-35, Education High, Business Management, and shopping/Fashion

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18-25, 26-35, Households > Education > Higher Education, Whooz NL > Whize > Young and Hopeful > Career Starters, Luxurious lovers, Style and Fashion, Management & Consultancy

Online Networker769.833

They are cohabiting young adults with a median income They primarily navigate the online world and feel at home in it Through social media, they maintain and establish contacts and share what interests them. Some keywords: Media music lover, social media lovers, movie lovers

Sports Average Fanatic177.940

18-35, student, no kids, houd van mode en trends en Sport

News

News & Politics390.320

These informed individuals value news and politics as sources of insight and impact They seek analysis, reliable information, and a broader understanding of world events For them, news and politics are a symphony of awareness and engagement, a source of knowledge about global developments, policy-making, and societal influences With a passion for insight and change, they remain actively informed about dynamic shifts and contribute to the broader discussion on shaping the future. Some keywords: politics, news media, society, economic sector, government, citizen initiative and recall, fundamental rights, environmental politics, elections, referendum/public consultation

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News & Politics Contextual, Municipality and policy, Climate (Elections), Economy and Employment (Elections), Education (Elections), Health Care (Elections), Housing/Accommodation (Elections)

News & Politics Contextual351.556

Brandsafe articles related to news and politics

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News & Politics, Full BrandSafe content, Economy, Municipality and policy, Economy and Employment (Elections), Education (Elections), Health Care (Elections)

Persona

Animal Lovers980.686

This persona has a deep love and care for animals They cherish their pets as full-fledged family members and are involved in animal welfare issues. Some keywords: dog, dogs, cat, cats, pet store, pet stores, pet, pets, animal pet, animal food

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Animal Lovers Dogs, Animal lovers Cats, Animal Lovers Contextual, Nature lovers, Nature lovers Contextual, Family with Kids, Families & Relations

Animal lovers Cats135.466

Liefhebbers van katten en katten als huisdier

Animal Lovers Contextual32.269

Brandsafe articles related to pets

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Animal Lovers, Animal Lovers Dogs, Animal lovers Cats, Full BrandSafe content

Animal Lovers Dogs775.086

Dog lovers have a deep affection and passion for dogs They see dogs not only as pets but as loyal companions and family members Dog lovers are interested in everything related to dog breeds, dog training, dog care, nutrition, and health. Some keywords: dogs, dog, shepherd dog, rottweiler, puppy, retriever, briard, dachshund, pitbull, mastiff, bulldog, dog food

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Animal Lovers, Animal Lovers Contextual, Animal lovers Cats

Bike lovers1.356.646

This persona is passionate about cycling and uses their bike for various purposes, including recreation, sports, and commuting They are looking for bikes suitable for their specific needs, such as comfortable seating for recreational cycling, lightweight and aerodynamic bikes for sporty cyclists, and bikes with baskets or carriers for commuters. Some keywords: Nature and health lovers, bike-related keywords

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Bike lovers electric, Bike lovers electric Intent, Sports, Nature lovers, Fit&health lovers Intent, Running, Scooter lovers

Bike lovers electric292.192

The segment of E-Bike Enthusiasts includes a growing community of passionate individuals who are avid users and advocates of electric bikes, also known as e-bikes This target group has evolved into an influential and prosperous market segment driven by the benefits of e-bikes and the modern lifestyle they represent. Some keywords: E-bike, Electric bicycle, Pedelec, Battery-powered bike, Electric-assist bike, E-mountain bike, Electric commuter bike, Electric hybrid bike, E-bike motor, Lithium-ion battery, Pedal-assist, Throttle-controlled e-bike, Range per charge, E-bike conversion kit, Electric bike manufacturer, E-bike regulations, E-bike technology, Charging station, E-bike accessories, Commuting on e-bikes

Bike lovers electric Intent13.890

Looking for (e) bikes in the webshop Groupdeal or Telegraaf webshop.

Boat lovers250.829

Readers with an excessive interest in boats have a passion for nautical adventures and maritime activities. Some keywords: water sports, Nordkapp, Enduro 605, motorboats, motorboat, Epco Ongering, bowriders, console boats, motor yacht, fender lines, landlines, Evinrude, outboard motor, water displacement, boating season, dinghy, boat brand, sail travel, SAIL

Crime1.249.240

These readers seek excitement, mysteries, and profound insights into criminal events For them, crime is a fascinating and complex puzzle, a symphony of investigation and revelations that they follow with unparalleled curiosity, from the first clue to the revelation of the truth. Some keywords: crime, drug trafficking, Ridouan Taghi, drug crime, armed conflict, Peter R. de Vries, Willem Holleeder, Mick van Wely, John van den Heuvel, criminal, manslaughter, criminals, attack, murder, judge, trial, mafia, crime, suspect, crimes, death penalty

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True crime, News & Politics, News & Politics Contextual, Books and literature, Series, Movie Lovers Action/fantasy/thriller/sci-fi, Entertainment

Farmers105.333

This persona is a passionate and dedicated agricultural enthusiast driven by a deep fascination for everything related to agriculture, from crop care to sustainable farming practices. Some keywords: Agriculture, farming, livestock

LGBTIQ1.858

These engaged souls passionately embrace diversity They seek insight, connection, and equality within the LGBTQ community For them, acceptance is a symbol of strength and love, a harmonious dance between understanding and solidarity. Some keywords: These readers have an above-average interest in the LGBTQ community

Mid Age Urban Professionals1.844.558

The "Mid aged urban professional" is a target audience of people around the age of 35 to 55 who live in urban areas, have reached an advanced stage in their careers, and strive for a balanced combination of work, social life, and personal development. Some keywords: Mid-Age Urban Professionals 26-45

Mobile users2.319.952

These dynamic users embrace the freedom of mobile devices They seek connectivity, flexibility, and powerful functionality in the palm of their hand For them, mobile devices are an extension of their life, a symphony of information and interaction in which every swipe and tap contributes to their digital journey with unparalleled dynamism. Some keywords: Content consumed via mobile

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Tech and Computing, Online Shopper, Multimedia Lovers, Social Media, Photography, Electronics lovers Intent, Online Networker

Municipality and policy1.363.086

Intesieve lezers over gemeente zaken

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News & Politics, News & Politics Contextual, Business > Branch > Government, Economy and Employment (Elections), Housing/Accommodation (Elections), Education (Elections), Climate (Elections)

Pride2.641.059

The "Pride Parade Lover" is an enthusiastic and inclusive individual who is passionate about attending and supporting Pride parades and events, and who is committed to equality and acceptance of all sexual orientations and gender identities. Some keywords: pride, LGBTQ, inclusivity, diversity, Canal Parade

Prosperity AB12.151.623

These refined individuals belong to the exclusive target group AB1 They embrace luxury, art, and travel with passion For them, refined experiences, cultural discoveries, and the highest quality are essential Whether it's haute couture, art galleries, or exotic destinations, AB1 individuals aspire to a life infused with elegance and pleasure. Some keywords: Based on people in all segments: Investors/2nd recreation home/Porsche, Volvo, Mercedes, Land Rover, BMW lover/Cryptocurrency and education high

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Households > Social Class > Social Class A, Households > Social Class > Social Class B1, Luxurious lovers, Fine Art, Travel, Finance Investors, Automotive - Luxury

Puzzle lovers201.874

Puzzle Lover is an enthusiastic and driven person who enjoys solving all kinds of puzzles, from crosswords to complex brain teasers. Some keywords: Puzzle enthusiasts on Telegraaf

Quit Smoking365.230

People who want to quit smoking are determined and strive to overcome nicotine addiction, often through various strategies, support systems, and health-conscious approaches to achieve a smoke-free life. Some keywords: Quitting smoking, ending tobacco use, overcoming nicotine addiction, smoking cessation, becoming smoke-free, kicking the habit, anti-smoking efforts, tobacco withdrawal, smoke-free living, breaking the cigarette habit, giving up cigarettes, tobacco cessation, nicotine-free life, abandoning smoking, smoking cessation programs, embracing a health-conscious lifestyle, living without tobacco, cigarette abandonment, nicotine withdrawal, support for quitting smoking, no more smoking, making health-conscious choices.

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Quit Smoking (LAL), Health, Medical Health, Fit&health lovers Intent, Vitamins lovers, Weight care, Care

Quit Smoking (LAL)273.541

Look a likes of people who want to quit smoking are determined and strive to overcome nicotine addiction, often through various strategies, support systems, and health-conscious approaches to achieve a smoke-free life. Some keywords: Quitting smoking, ending tobacco use, overcoming nicotine addiction, smoking cessation, becoming smoke-free, kicking the habit, anti-smoking efforts, tobacco withdrawal, smoke-free living, breaking the cigarette habit, giving up cigarettes, tobacco cessation, nicotine-free life, abandoning smoking, smoking cessation programs, embracing a health-conscious lifestyle, living without tobacco, cigarette abandonment, nicotine withdrawal, support for quitting smoking, no more smoking, making health-conscious choices.

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Quit Smoking, Health, Medical Health, Care, Vitamins lovers, Weight care, Fit&health lovers Intent

Ramadan302.845

This target audience is intrigued by Ramadan and delves deeply into content about traditions, meanings, and practical guides for this holy month They seek understanding and respect for the religious and cultural aspects of Ramadan. Some keywords: Eid al-Fitr, Ramadan, fasting month, Devotion, Ecstasy, Worship, Abstinence, Taqwa

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Religion & Spirituality Contextual, Culture Lovers, Culture Lovers Contextual, Events & Festivals, Events & Festivals Contextual, Books and literature, Books and Literature Contextual

Retirement936.220

People who have retired and are enjoying their well-deserved rest after an active career They have the freedom to fill their days as they wish, often focusing on relaxation, travel, and pursuing personal interests. Some keywords: Pensions, AOW Pension Fund, pension system, pension federation, pension agreement

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65+, 56-65, Pensions (Elections), Travel, Culture, nature and travel lovers, Family Empty Nesters

Romance1.243.009

Romantic souls: This group of people loves the concept of romance and everything related to it They enjoy reading romantic books, watching romantic movies, and listening to romantic music They tend to be sensitive and emotional and love sharing their romantic experiences with others. Some keywords: Valentine's Day, romance, love, relationships

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Marriage, Singles, Families & Relations, Books and literature, Movie Lovers, Music lovers, Lifestyle

Royalty1.075.613

Royalty includes royal families, monarchies, and everything related to royal traditions, succession, and ceremonial events Royalty enthusiasts are interested in information about royal history, palaces, royal households, royal weddings, and other royal events. Some keywords: Royal Family, Maxima, Willem Alexander

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Culture Lovers, Culture Lovers Contextual, Events & Festivals, Events & Festivals Contextual, News & Politics, News & Politics Contextual, Books and literature

Singles661.009

The single persona is an independent individual who enjoys their independence, is open to new relationships, but is also content with life as it is. Some keywords: Single, dating, going out, match

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Romance, 18-25, 26-35, Online Networker, Whooz NL > Whize > Folk and Outspoken > Single Neighborhood Renters, Urban Lovers, Events & Festivals

Students216.617

The student persona is a curious and ambitious person actively engaged in their education, striving for knowledge and growth, often young at heart and open to new experiences. Some keywords: Part-time job, college, society, student, student association, studying, study, study grant, student finance, student debt, study association, university, Vindicat, housemate, vocational education, higher vocational education, university, DUO Student House education

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18-25, 26-35, Education, Households > Education > Higher Education, Whooz NL > Whize > Young and Hopeful, Whooz NL > Whize > Young and Hopeful > Career Starters, Online Networker

True crime611.948

The true crime lover persona is fascinated by true crime stories, always seeking the deeper meaning behind crimes and intrigues, and has a sharp eye for detail. Some keywords: Combination viewers of true crime series and films

Urban Lovers125.851

The urban lover persona is passionate about the vibrant city life, enjoys the diversity of culture, entertainment, and opportunities in the city, and is always looking for new places to explore. Some keywords: Age-18-35_Tech-Lover, Music-Lover, Sport-Fans

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Whooz NL > Whize > Urban Dynamics > Hip and Urban, Whooz NL > Whize > Carefree and Active > Urban Culture Enjoyers, Motivaction > Mentality > Cosmopolitans, Culture Lovers, Entertainment, Events & Festivals, Music lovers

Religion

Religion & Spirituality Contextual28.491

Brandsafe articles related to the topic spirituality

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Ramadan, Christmas, Culture Lovers, Culture Lovers Contextual, Books and literature, Books and Literature Contextual, Fine Art

Science

Science933.139

This target audience has a strong passion for science and actively seeks out information on new discoveries, emerging technologies, and groundbreaking research. They are deeply curious about the world around them and regularly engage with content that explores scientific concepts, from the latest in space exploration to advancements in medical research. For them, science is not just a subject of interest but a lens through which they view and understand the world. They value knowledge and often seek to stay ahead of the curve by keeping up with cutting-edge developments in various scientific fields.

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Science Contextual, Tech and Computing, Tech and Computing Contextual, Education, Education Contextual, Cyber Security, Cyber Security Contextual

Science Contextual45.334

Brandsafe articles related to the topic science

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Science, Tech and Computing, Developer, Education, Environment, Nature lovers, Sustainability - Green Energy

Shopping

Discount Lovers981.469

The reader loves finding discounts and taking advantage of offers and deals They may be looking for discounts on various products and services, including clothing, electronics, travel, entertainment, and much more. Some keywords: Lidl, Action, Aldi, bargain, bargain hunter, discount, discount discount, Amazon, shopping deals

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Online Shopper, Online Shopper Contextual, Family Shopping, Travel&SpareTime lovers Intent, Electronics lovers Intent, Multimedia lovers Intent, Houshold Supplies Intent

Discount Lovers Contextual20.556

Brandsafe articles related to discounts

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Discount Lovers, Online Shopper, Online Shopper Contextual, Family Shopping, Finance Saving, Finance Saving Contextual

DIY Intent18.418

Visitors of De Telegraaf Webshop or Groupdeal who have an interest in DIY (do-it-yourself) projects.

Electronics lovers Intent124.312

Visitors to De Telegraaf Webshop or Groupdeal who have an interest in electronics.

Family Shopping1.344.509

Family-oriented people interested in shopping are enthusiastic consumers who carefully select products and services with an eye for quality and budget consciousness to fulfill the well-being and needs of their family. Some keywords: families who like shopping and discount

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Family with Kids, Family Kids Toys, Discount Lovers, Online Shopper, Families & Relations, Whooz NL > Whize > Urban Dynamics > Urban Buying Families, Whooz NL > Whize > Dreams and Making Ends Meet > Tight with Kids

Fit&health lovers Intent4.151

Looking for fitness Groupdeal en Telegraaf webshop, health, sport

Garden lovers Intent145.983

Visitors to De Telegraaf Webshop or Groupdeal who have an interest in bedroom products.

Living&Sleep lovers Intent77.778

Looking Living&sleep Groupdeal en Telegraaf webshop Home

Multimedia lovers Intent70.449

Visitors of De Telegraaf Webshop or Groupdeal who have an interest in multimedia.

Online Shopper2.399.839

Online shoppers are people who enjoy shopping through the internet and use online platforms and stores to purchase products and services They appreciate the convenience and accessibility of online shopping, allowing them to shop from the comfort of their own home at any time of the day Online shoppers often seek a wide range of products, including clothing, electronics, household items, books, and more. Some keywords: Shopping, online stores, online store, parcel delivery, online stores, unscrupulous online stores, online sales, bol.com, coolblue, wehkamp, albert heijn, zalando, amazon, h&m, mediamarkt, de bijenkorf, eBay, alibaba, aliexpress

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Online Shopper Contextual, Discount Lovers, Family Shopping, Electronics lovers Intent, Books and literature, Style and Fashion, Houshold Supplies Intent

Online Shopper Contextual22.315

Brandsafe articles related to the topic online shopping

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Online Shopper, Discount Lovers, Discount Lovers Contextual, Family Shopping, Houshold Supplies Intent, DIY Intent, Electronics lovers Intent

Travel&SpareTime lovers Intent10.293

Looking for travel and sparetime products in Groupdeal or Telegraaf webshop

Specials

Back to School2.296.048

This segment stands for returning to school with focus They are looking for school supplies, organization, and learning resources For them, it's about a structured start, study efficiency, and educational growth Whether it's about planners, note-taking apps, or discovering new learning methods, they prepare for the new academic year with clear goals and commitment. Some keywords: Technology & Computing education apple family and kids new stuff gadgets multimedia lovers

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Education, Students, Family > Children, Tech and Computing, Multimedia Lovers, Online Shopper, Books and literature

Carnival909.746

Carnival enthusiasts have a vivid interest in all aspects of carnival celebrations, from costumes and traditions to music and cultural celebrations, and they eagerly embrace the joyful and colorful festivities. Some keywords: Carnaval, Costume parade, Carnaval songs, Festive atmosphere, Street celebrations, Regional traditions, Costume contests, Float parades, Mardi Gras, Masquerade, Dutch Carnaval cities, Masked balls, Folklore traditions, Dutch Carnaval associations, Festive foods, Local festivities, Religious roots, Carnaval music, Dutch Carnaval history, Public celebrations

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Events & Festivals, Culture Lovers, Holidays, Christmas, New Year, Music lovers, Family with Kids

Christmas2.523.276

The persona celebrates Christmas and enjoys the festivities associated with this holiday, such as decorating Christmas trees, exchanging gifts, attending church services, and sharing festive meals with family and friends Christmas celebrants may have various traditions and customs that are dear to them. Some keywords: Christmas, Christmas celebration, decoration, Christmas tree, presents

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Christmas Contextual, New Year, New Year Contextual, Holidays, Santa Claus, Families & Relations, Family with Kids

Christmas Contextual14.756

Brandsafe articles related to the topic Christmas

Good intentions1.019.723

People interested in New Year's resolutions are motivated to pursue personal growth and improvement, focusing on setting goals, developing new habits, and promoting positive changes in their lives. Some keywords: Dry January, Alcohol-free, 0%, Abstaining from drinking, New Year's resolutions, Dry month, Staying dry from beer

Holidays1.158.828

Social people who come alive during the holidays and savor any form of content related to it. Some keywords: Christmas, Sinterklaas, New Year's

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Christmas, New Year, Santa Claus, Christmas Contextual, New Year Contextual, Carnival

New Year1.469.542

The reader loves to celebrate New Year's and welcome the new year with parties, fireworks, and other festivities They can focus on different ways to celebrate New Year's, such as attending parties, watching fireworks shows, making toasts, or participating in rituals and traditions New Year's celebrants may be looking for ideas and inspiration to brighten their celebrations and share their New Year's wishes with friends and family. Some keywords: New Year, Fireworks, Fireworks, Oliebollen (Dutch pastry), Apple turnovers, Gourmet

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New Year Contextual, Holidays, Christmas, Good intentions, Events & Festivals, Foodies, Baking lovers

New Year Contextual31.518

Brandsafe articles related to the topic New Year

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New Year, Christmas, Christmas Contextual, Holidays, Good intentions

Santa Claus2.421.908

This group of people is enthusiastic about the tradition and joy of Sinterklaas. Some keywords: Sinterklaas, Saint Nicholas, Saint Nicholas evening, Saint Nicholas evening, Pakjesavond (gifts evening), Pakjesavond, Arrival, Surprises, Pieten, Sinterklaas song

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Christmas, Christmas Contextual, Family Kids Toys, Family with Kids, Holidays, New Year

Sport

Auto racing406.125

These race enthusiasts are thirsty for everything that exudes speed, from Formula 1 to Indycar, Formula 2 and 3, and more They enjoy reading the latest news, the most exciting races, and the technical feats of the motorsport world Their passion for racing knows no bounds. Some keywords: Max Verstappen, Pierre Gasly, Sebastian Vettel, Charles Leclerc, Lewis Hamilton, Valtteri Bottas, Daniel Ricciardo, Nico Hulkenberg, Romain Grosjean, Kevin Magnussen, Kimi Raikkonen, Sergio Perez, Lance Stroll, Lando Norris, Carlos Sainz, Alexander Albon, F1, Formula 1

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Auto racing Dakar, Motorcycles and Motorsport, Sports, Sports Average Fanatic, Automotive, Automotive - Luxury, Automotive - Make - Mercedes

Auto racing Contextual23.357

Brandsafe articles related to the topic Autosports/racing

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Auto racing, Motorcycles and Motorsport, Auto racing Dakar, Automotive, Automotive Contextual, AMV - Automotive - AutoTrack all Intent, AMV - Automotive - Auto World all Intent

Auto racing Dakar91.094

These adventurous souls are obsessed with everything related to Dakar Racing They crave the raw spectacle, adrenaline, and fearless spirit of off-road racing For them, Dakar is more than a race; it's an epic adventure that they eagerly follow, from the sand to the finish line. Some keywords: Dakar Rally, Dakar, Coronel, Team De Rooy, car rally, Bernhard Ten Brinke, Gerard De Rooy, Sergei Nikolayev, Toby Price, Dakar Rally 2020, Matthias Walkner, Sam Sunderland, Adrien Van Beveren, Marc Coma, Cyril Despres, Nasser Al-Attiyah, Stéphane Peterhansel

Cycling132.230

The reader aspires to engage in sports activities such as cycling, mountain biking, or triathlons They are often looking for lightweight and aerodynamically designed bicycles to optimize their performance. Some keywords: Amstel Gold Race, Giro d'Italia, Vuelta a España, Tour de France, yellow jersey, green jersey, mountain bike, Bruyneel, departure, Giro, Greipel, Huez, keirin, LottoNL, Vuelta, derailleur, bicycle, cycling, leader jersey, road bike, time trial, cyclocross, cycling

Darts666.226

People interested in darts are passionate about this sport, following international matches and national leagues. Some keywords: Adrian Lewis, Alan Norris, Andy Fordham, Andy Hamilton, Andy Smith, Benito van de Pas, Berry van Peer, Bobby George, Brendan Dolan, Christian Kist, Co Stompé, Corey Cadby, Daryl Fitton, Daryl Gurney, Dave Chisnall, Gary Anderson, Gerwyn Price, Glen Durrant, James Wade

Fans Women911.616

Vrouwen die van sport houden

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Female, Sports, Athletic wear, GYM Lovers, Running, Fit&health lovers Intent, Football fan

Football fan948.137

For these diehard soccer fans, reading is as important as cheering They devour everything about tactics, players, and the rich history of the game For them, every story, every detail, and every goal is a source of excitement and connection to the world of football. Some keywords: Sports - Football, FIFA World Cup, UEFA European Championship, Mancunians, Real Madrid, Ajax, Juventus, Liverpool, Champions League, Europa League, Ajax, PSV, Heracles, Vitesse, FC Heerenveen, Willem II, Excelsior, Frenkie de Jong, Lionel Messi, Antoine Griezmann, Paul Pogba

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Football Premier League, Sports, Sports Contextual, Olympics, Auto racing, Tennis, Game Lovers

Football fan Contextual89.252

Brandsafe articles related to the topic soccer

Football Premier League306.006

For these diehard Premier League fans, reading is as important as cheering They devour everything about tactics, players, and the rich history of the game For them, every story, every detail, and every goal is a source of excitement and connection to the world of English football. Some keywords: arsenal, aston villa, chelsea, eddie nketiah, engels voetbal, everton, fullham, gabriel jesus, liverpool, manchester city, manchester united, newcastle united, premier league, west ham united

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Football fan, Sports, Sports Average Fanatic, Sports Contextual, Football fan Contextual, News & Politics, Hobby & Interests

Golf443.027

These avid readers swing along with the golf wave They consume content about drives, putts, and the rich heritage of the sport For them, golf is more than a hobby; it's an immersive adventure they explore with unparalleled passion, from the driving range to the green. Some keywords: Golf, Rory McIlroy, golfer, Tiger Woods, Peyton Manning, Phil Mickelson, Doug Sanders, PGA Tour, PGA Championship, 18 holes, Jack Nicklaus, Bernardus Golf Course

GYM Lovers327.517

Fitness enthusiasts have a strong passion for physical activity and health They are actively involved in training, sports, and pursuing a healthy lifestyle. Some keywords: Fitness, training, abdominal muscles, body step, healthy diet, cross-trainer, etc.

Hockey2.307.567

People interested in hockey are enthusiastic about this popular sport, following international matches and national leagues. Some keywords: Hockey, KNHB, Frédérique Matla, Marloes Keetels, Lidewij Welten, Dutch hockey team, Freeke Moes, Jibbi Jansen

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Sports, Squash Padel, Tennis, Cycling, Football fan, Ice Skating, Olympics

Ice Skating1.119.666

This group loves following professional ice skating events and supporting their favorite skaters They are looking for access to information about competitions and events, and may want to buy skating merchandise to support their favorite athletes. Some keywords: Sports - Skating, Sven Kramer, Kjeld Nuis, Antoinette de Jong, Suzanne Schulting, Sjinkie Knegt, Jan Blokhuijsen, Jac Orie, Jutta Leerdam, Patrick Roest, Speed Skating, Long Track Speed Skating, European Championships, Thialf

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Ice Skating Contextual, Sports, Sports Contextual, Sports Average Fanatic, Winter sports, Olympics, Hockey

Ice Skating Contextual13.810

Brandsafe articles related to the topic Ice skating

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Ice Skating, Sports, Sports Contextual, Winter sports, Winter sports Contextual, Skiing, Snowboarding

Kickboxing566.495

Kickboxing enthusiasts are passionate about the sport of kickboxing They are interested in the techniques, physical training, and mental discipline involved in this combat sport Kickboxing enthusiasts follow the latest news about tournaments, fights, and championships in the kickboxing world They may be involved in kickboxing clubs, training programs, and even competitions. Some keywords: Badr Hari, Rico Verhoeven, Glory, Rico vs. Badr, Hesdy Gerges, Jamal Ben Saddik, Alex Pereira, Ertuğrul Bayrak, Donovan Wisse, Eyevan Danenberg, Marat Grigorian, Tyjani Beztati, Josh Jauncey, Luis Tavares, Michael Duut, Zakaria Zouggary, Serhii Adamchuk

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Sports, GYM Lovers, Athletic wear, Fit&health lovers Intent, Sports Average Fanatic, Running, Auto racing

Motorcycles and Motorsport380.582

This target audience breathes motorsport and racing, and enjoys reading content about speed, technology, and adrenaline in the world of cars and motorcycles They seek a deep understanding of racing sports and want to stay updated on the latest developments and thrilling moments on the track. Some keywords: Kawasaki, Yamaha, LiveWire, Harley Davidson, motorcycles, MotoGP, motorsport, MotoGP

Olympics760.157

These readers step into the world of the Olympic Games and enjoy content about records, inspiration, and global performances For them, the Games are more than an event; it's a universal symbol of perseverance and glory that they embrace with unparalleled passion, from the opening ceremony to the final podium. Some keywords: Olympic Games, Olympic sport

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Sports, Running, Cycling, Tennis, Ice Skating, GYM Lovers, Athletic wear

Olympics Contextual12.794

Brandsafe articles related to the Olympics

Running517.023

People interested in jogging and running are passionate about this sport, following international matches and national leagues. Some keywords: jogging, running, sprinting, trail running, marathon, sprinting, interval training, long-distance running, cross-country, treadmill running, pacing, cardio training, endurance, treadmill, running training, recreational running, competitive running, ultra-marathon, half marathon, 5k running, 10k running, running equipment, running clothing, running accessories, running coach, running community, running motivation, running recovery, running technique, foot strike, cadence, personal record, running app

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Sports, Sports Contextual, GYM Lovers, Athletic wear, Athletic wear Contextual, Fit&health lovers Intent, Health

Skiing334.196

This group loves following professional skiing events and supporting their favorite skiers. They are looking for access to information about competitions, race results, and athlete rankings, and may want to buy skiing merchandise to show their support for their favorite competitors. Some keywords: alpine skiing, cross-country skiing, freestyle skiing, ski jumping, nordic combined, slalom, giant slalom, super-g, downhill, moguls, aerials, halfpipe, ski cross, biathlon, team event, mixed relay, sprint, classic technique, skate skiing, waxing, fis, olympic winter games, beijing 2022, pyeongchang 2018, sochi 2014, vancouver 2010, torino 2006, salt lake city 2002, nagano 1998, lillehammer 1994, kjetil jansrud, aksel lund svindal

Snowboarding252.897

This group loves following professional snowboarding events and supporting their favorite snowboarders. They are looking for access to information about competitions, trick scores, and athlete rankings, and may want to buy snowboarding merchandise to show their support for their favorite riders. Some keywords: snowboarding, olympic snowboarding, slopestyle, big air, halfpipe, parallel giant slalom, snowboard cross, freestyle snowboarding, alpine snowboarding, team event, mixed team event, x games, fédération internationale de ski, fis, beijing 2022, pyeongchang 2018, sochi 2014, vancouver 2010, torino 2006, salt lake city 2002, shaun white, chloe kim, ayumu hirano, scotty james, mark mcmorris, max parrot, red gerard, jamie anderson, sebastien toutant, tess coady, anna gasser, zoi sadowski-synnott, pat burgener

Sports846.779

The reader is passionate about various sports and enjoys watching matches, following their favorite teams and players, and discussing sports with others Sports fans can focus on various sports, including football, basketball, tennis, golf, baseball, and more They may be looking for news, analysis, and statistics to increase their knowledge and enhance their experience. Some keywords: motorsport, football, tennis, cycling, skating, darts, UFC, MMA, Kickboxing, Sports Lover

Sports Contextual226.034

Brandsafe articles related to the topic Sports

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Sports, Auto racing Contextual, Football fan Contextual, GYM Lovers, Running, Cycling, Athletic wear

Squash Padel316.141

These refined readers embrace the world of squash or padel with style They absorb content about precision shots, strategic finesse, and the elegant dynamics of the playing field For them, this sport is an immersive dance, an expression of elegance and determination, from the first service to the glorious victory. Some keywords: sports/squash, sports/table tennis, sports/tennis, padel, racket, racketball, racketball, ball sports, tennis, badminton, table tennis

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Tennis, Sports, Lifestyle, Hobby & Interests, Fit&health lovers Intent, Athletic wear, Travel&SpareTime lovers Intent

Squash Padel Contextual1.754

Brandsafe articles related to the sports padel and/or squash

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Squash Padel, Sports, Sports Contextual, Tennis, Tennis Contextual, GYM Lovers, Athletic wear

Tennis469.838

These readers are entangled in the world of tennis They relish content about backhands, aces, and the grandeur of the Grand Slams For them, tennis is more than a sport; it's a passion they embrace with unmatched dedication, from the center court to victory. Some keywords: Sports - Tennis, Australian Open, Roland Garros, Wimbledon, US Open, Davis Cup, Fed Cup, Hopman Cup, World Team Cup, Novak Djokovic, Roger Federer, Rafael Nadal, Dominic Thiem, Stefanos Tsitsipas, Alexander Zverev, Gael Monfils, David Goffin, Kei Nishikori, Kiki Bertens

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Sports, Sports Contextual, Squash Padel, Squash Padel Contextual, Athletic wear, GYM Lovers, Olympics

Tennis Contextual8.375

Brandsafe articles related to the sport Tennis

USA871.674

These passionate readers embrace everything that breathes speed in American sports They savor content about touchdowns, slam dunks, and the intense rivalry on the field For them, American sports are a symphony of athletic mastery and sporting grandeur, a journey full of glory and adrenaline that they follow with unparalleled elegance, from the opening whistle to the championship. Some keywords: USA Sports Enthusiasts

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Sports, Sports Average Fanatic, Football fan, Events & Festivals, Olympics, Athletic wear

Tech

Developer440.619

Programmers are enthusiastic individuals with a passion for creating and developing software They are interested in various programming languages, technologies, and frameworks Programmers enjoy solving complex problems, building applications, and working on innovative projects. Some keywords: programming, programmer, software developer, software engineer, PHP, JavaScript, C##, Tech, Category/tech, Innovation_Technology, IAB-video-gaming, Apple Pay, Google Glass, Google Home, Virtual Reality, Chromecast, Cryptowall, VPN, Power banks, Unix, Cloud, Cloud computing, Apple Watch, Smartwatch shop

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Tech and Computing, Developer Contextual, Automation IT, Cyber Security, Business > Branch > ICT, Electronics lovers Intent, Science

Developer Contextual3.310

Brandsafe articles related to developing and programming

Tech and Computing922.043

These elegant readers embrace technology as a true lifestyle They look forward to content about innovations, gadgets, and the future of the digital world For them, technology is a symbol of progress, a dance of smart solutions and groundbreaking possibilities, which they explore with unmatched style and curiosity, from the first code to the virtual horizon. Some keywords: Tech,Category/tech,Innovation_Technology,IAB-video-gaming,Apple-pay,Google-glass,Google-home,Virtual-reality,Chromecast,Cryptowall,VPN,Powerbanks,Unix,Cloud,Cloud-computing,Apple-watch,Smartwatch shop

Tech and Computing Contextual72.315

Brandsafe articles related to the topic tech and or computing

Travel

Camping1.343.058

These stylish adventurers embrace nature as their ultimate refuge They crave content about serene campgrounds, crackling campfires, and the timeless allure of camping under the stars For them, the wilderness is a symphony of peace and discovery, an elegant dance between tents and trails With a passion for natural beauty and outdoor exploration, they experience it with unmatched style and excitement, from forest walks to setting up their own campsite. Some keywords: expensive car brands/keywords, luxury/cruises/investing

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Camping Contextual, Nature lovers, Travel, Culture, nature and travel lovers, Luxurious lovers, Automotive - Luxury

Camping Contextual30.900

Brandsafe articles related to Camping/Outdoors travel

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Camping, Travel, Travel Contextual, Culture, nature and travel lovers, Nature lovers, Nature lovers Contextual, Winter sports

City trip822.257

These passionate explorers embrace the city as their playground They long for content about hidden gems, bustling streets, and the unforgettable charm of urban adventures For them, the city is a work of art with culture and exploration, an elegant dance of architecture and vitality that they traverse with unmatched style and enthusiasm. Some keywords: citytrip, Praag, Rome, Parijs, London, Berlijn, Short stay, hotel

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City trip Contextual, Travel, Culture, nature and travel lovers, Urban Lovers, Whooz NL > Whize > Urban Dynamics, Whooz NL > Whize > Carefree and Active > Urban Culture Enjoyers, Culture Lovers

City trip Contextual3.236

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Cruise498.376

These refined travelers embrace the sea as their ultimate refuge They yearn for content about luxurious ships, exotic destinations, and the timeless allure of cruises For them, a cruise is a symphony of relaxation and discovery, an elegant journey through waves of comfort and adventure that they experience with unmatched style and curiosity, from embarkation to the open sea. Some keywords: Cruise, Cruiseship, holland america line

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Cruise Contextual244

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Culture, nature and travel lovers1.876.788

Culture, nature and travel lovers

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Camping, City trip, Cruise, Travel, Winter sports, Culture Lovers, Nature lovers

Summer2.211.368

These passionate travelers embrace summer as their ultimate escape They enjoy content about sunny destinations, idyllic beaches, and the timeless allure of summer vacations. Some keywords: IAB-Travel, IAB-Reizen, Lifestyle-Travel, Lifestyle-Reizen, Travel-Vacation, family vacation, beach vacation, summer vacation, last minutes, Airbnb, beach lovers, air travel, sun vacation, cruise vacation

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Summer Contextual16.607

Brandsafe articles related to the topic summer and or summer holiday

Travel1.051.945

Travel enthusiasts are adventurous individuals passionate about discovering new destinations, cultures, and experiences They have a broad interest in travel, from adventure trips and backpacking to luxury vacations and city breaks Travel enthusiasts are interested in planning their trips, exploring the sights and attractions of their destinations, and learning about local culture and history. Some keywords: Travel Vacation, Weekend getaway, Family vacation, Beach vacation, Summer vacation, Last-minute deals, Airbnb, City trip, Beach lovers, Airplane vacation, Sun vacation, Cruise vacation, City trip

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Travel Contextual39.516

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These travelers embrace winter as their ultimate refuge They long for content about snow-covered mountains, cozy chalets, and the timeless allure of winter vacations For them, winter is a symphony of adventure and coziness, an elegant dance through cold air and warm moments, which they experience with unmatched style and enthusiasm, from the first descent to the après-ski by the fireplace. Some keywords: winter sports season, winter sports, skiing, ice skating, cross-country skiing, ski jumping

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